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The Fifth Guy Campaign

Ahead of the 2007 flu season, the Florida Department of Health decided to take on a new approach to pandemic preparedness – instead of implementing an information intensive campai…
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Muppets, Pharmacists, and Journalists All Part of Avian Flu Prevention Campaign

To prevent the spread of avian influenza, staff at the Bloomberg School of Public Health’s Center for Communication Programs (CCP) began working with partners in over 30 countries…
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Using Social Marketing to Promote Cold and Flu Prevention Behaviors on an Australian University Campus

In 2011, a social marketing intervention was developed and tested at the University of Wollongong to determine its effectiveness in reducing the spread of colds and flu among univ…
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Be InFLUential

Conducted at Alfred Health, a tertiary health service in Melbourne, Australia, the purpose of the following study was to create and implement a campaign to improve influenza vacci…

Applying Behavioural Science to Biodiversity Conservation

Julie Cook Kitchener October 21, 2021 06:09 PM
Hi everyone, There is an excellent open access journal article, "Making more effective use of human behavioural science in conservation interventions", that was recently publishe…

Active transport in young adults - evidence requested

Hannah Wolfreys New Plymouth October 20, 2021 08:22 PM
Hi all, I am looking for any information about evidence based behaviour change strategies used with young adults (13-18) particularly in relation to increasing active transport to…

Looking for feedback re: watershed description/image

Kathy Hoppe Presque Isle October 20, 2021 06:22 PM
Hello CBSM I was asked to review a new lake booklet for a nonprofit.   It starts with a description of what a watershed is and provides images (see below).  When I looked at the…

The Storytelling Genius of Jane Goodall

Julie Cook Kitchener October 19, 2021 09:01 PM
Hi everyone, Time magazine recently published an article featuring the legendary conservationist Dr. Jane Goodall, and how she uses storytelling as a way to engage people in chan…

Board Director position available

Julie Cook Kitchener October 12, 2021 06:09 PM
Hi everyone, The National Academy of Sciences is searching for a new director to lead the activities of the Board on Behavioral, Cognitive, and Sensory Sciences (BBCSS). The locu…

You Have More Influence Than You Think

Julie Cook Kitchener October 06, 2021 05:24 PM
Hi everyone, In a recent Behavioural Scientist article, Dr. Vanessa Bohns articulates the ways in which we influence others without even realizing it. Through her research studie…

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