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Clinical Validation and Cognitive Elaboration: Signs That Encourage Sustained Recycling

Werner, Carol M.; Stoll, Robert; Birch, Paul; White, Paul H. (2002). Clinical Validation and Cognitive Elaboration: Signs That Encourage Sustained Recycling. Basic and Applied Social Psychology, 24, 3, 185 – 203.
Three field experiments coupled the clinical psychology concept of validation with Elaboration Likelihood Model-Heuristic-Systematic Model theorizing to increase the influence of …

Communications about Environmental Risks and Risk-Reducing Behavior: The Impact of Fear on Information Processing

Meijnders, Anneloes L; Midden, Cees J. H; Wilke, Henk A. M. (2001). Communications about environmental risks and risk-reducing behavior: The impact of fear on information processing. . Journal of Applied Social Psychology, 31, 4, 754-777.
Examined the impact of fear on attitudes and the mediating role of information processing. Fear and argument strength were manipulated according to a 3 * 2 (Fear: Control vs M…

Effective Public Service Announcements: Linking Social Norms to Visual Memory Cues

Bator, R. J. (1997). Effective public service announcements: Linking social norms to visual memory cues. Dissertation Abstracts International: Section B: The Sciences and Engineering, 58, 6-B,
The purpose of this research was to create and test the effectiveness of antilittering public service announcements (PSAs) that linked different types of visual cues to social dis…

Fear Appeals in Social Marketing Advertising

Lavack, A. M. (1997). Fear appeals in social marketing advertising. Dissertation Abstracts International Section A: Humanities and Social Sciences, 58, 6-A,
This thesis includes several studies on the use of fear appeals in social marketing advertising. The first study uses a content analysis to examine the use of fear appeals in a sa…

Measuring the Effects of Message Framing on the Behavior of Recycling in a Residential Recycling Program

Littlejohn, C. R. (1997). Measuring the effects of message framing on the behavior of recycling in a residential recycling program. Dissertation Abstracts International Section A: Humanities and Social Sciences, 58, 3-A,
This research, which replicated 'The Effects of Message Framing on Response to Environmental Communications' by Joel J. Davis, explored how the framing of environmental communicat…

Littering as a Function of Prior Litter and the Presence or Absence of Prohibitive Signs

Reiter, S. M. & Samuel, W. (1980). Littering as a function of prior litter and the presence or absence of prohibitive signs . Journal of Applied Social Psychology, 10, 1, 45-55.
The purpose of the present study was to determine the effect on littering behavior of (1) two ways of antilitter signs and (2) the condition of the environment (littered vs. unlit…

Increasing the Persuasiveness of Fear Appeals: The Effect of Arousal and Elaboration

Keller, P. A. & Block, L. G. (1995). Increasing the persuasiveness of fear appeals: The effect of arousal and elaboration. Journal of Consumer Research, 22, 4, 448-459.
Investigates conditions under which messages that prompt low and high levels of fear are likely to be effective. A low level of fear should be ineffective, due to insufficient ela…

Internal External Locus of Control as a Moderator of Fear Appeals

Burnett, J. J. (1981). Internal external locus of control as a moderator of fear appeals. Journal of Applied Psychology, 66, 3, 390-393.
161 midwestern US residents responded to a questionnaire that contained Rotter's Internal-External Locus of Control Scale, 1 of 4 fear messages, and scales measuring attitudes and…

Coping with the Energy Crisis: Effects of Fear Appeals upon Attitudes toward Energy Consumption

Hass, J. W., Bagley, G. S. & Rogers, R. W. (1975). Coping with the energy crisis: Effects of fear appeals upon attitudes toward energy consumption. Journal of Applied Psychology, 60, 6, 754-756.
One neglected strategy for coping with an impending energy crisis has been experimental investigations of methods to persuade consumers to use less energy. A 2 * 2 factorial exper…

Shock Tactics and the Myth of the Inverted U

Sutton, S. (1992). Shock tactics and the myth of the inverted U. British Journal of Addiction, 87, 4, 517-519.
Discusses the use of "fear appeals" or fear-arousing communications as agents of mass change in attitudes and behavior. Studies using videotapes about smoking and seat belt use ha…

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