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“It’s how you say it: Systematic A/B testing of digital messaging cut hospital no-show rates”

Forums
Liz Foote Maui October 23, 2020 04:01 AM
I’m sharing a recent article published in PLOSOne about a study carried out in Israel that investigated the effect of different messaging strategies on no-shows and appointment ca…

Behavior Change for Nature: A Behavioral Science Toolkit for Practitioners

Forums
Julie Cook Waterloo October 21, 2020 06:04 PM
Hi all, I just lectured about biodiversity loss at the University of Waterloo, and have recently come across a fabulous behaviour change toolkit for practitioners working in the …

Global COVID-19 Study Provides Insights on Message Framing

Forums
Liz Foote Maui October 09, 2020 10:10 PM
This is a very insightful article about a study on global attitudes surrounding COVID-19 and health messaging. It’s great to see that in most countries, “the vast majority of peop…

“How Much Information Is Too Much?” Webinar with Cass Sunstein

Forums
Liz Foote Maui October 04, 2020 04:48 AM
Cass Sunstein has a new book out (shocker, I know!) called “Too Much Information,” and he discussed its themes in a webinar last month – check it out! He discussed not only inform…

Behavioural Science Toolkit for Physical Distancing and People Movement

Forums
Liz Foote Maui September 02, 2020 02:41 AM
As described in this article, the firm The Behavioural Architects has released a free resource to help with physical distancing and people movement, specifically the behaviors of …

COVID-19 Vaccination Uptake Strategies

Forums
Julie Cook Waterloo August 26, 2020 04:23 PM
Hi all, The European Social Marketing Association recently shared an academic paper that was published in July 2020, entitled "Key Guidelines in Developing a Pre-emptive COVID-19…

Positive Communication Toolkit Available on Conservation Optimism's Website

Forums
Liz Foote Maui August 24, 2020 10:23 AM
Just came across a great resource on the Conservation Optimism website, the Positive Communication Toolkit, which is all about message framing, check it out!

Behavioural Science around the World: A World Bank Report

Forums
Julie Cook Waterloo August 18, 2020 03:45 PM
Hi everyone, Last year, the World Bank published a report entitled "Behavioral science around the world: Profiles of 10 countries". They provide details on what these 10 countrie…

Curbing Reckless Behaviour in the Face of COVID-19: Moralize It!

Forums
Julie Cook Waterloo July 28, 2020 09:28 PM
Hi all, This is an interesting article that advocates for a "moralizing" approach to  behaviour change in the face of COVID-19. Both second hand smoke and drunk driving campaigns…

“Accurate, Honest and Transparent: How Leaders Should Communicate about Coronavirus”

Forums
Liz Foote Maui July 09, 2020 11:27 AM
As someone who watched NY Governor Andrew Cuomo’s daily coronavirus briefings pretty religiously, I enjoyed reading this opinion piece from Australia about how leaders should comm…

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