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TDM at Seattle Children’s Hospital

Cases
Since 1995, Seattle Children’s Hospital has run a trip reduction program designed to reduce the number of employees driving alone to work to just 30% of trips by 2030. In the init…
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Virgin Atlantic’s Airline Captains Improve Fuel Efficiency

Cases
In 2014, Virgin Atlantic Airways (VAA) conducted a pilot with its captains to determine how monitoring, performance information, personal targets, and prosocial incentives would i…
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Solarize Boosts Installations and Transforms Solar Markets Across America

Cases
Solarize first came to life in 2009 when a Portland resident interested in installing solar power recruited neighbors to join them in “going solar” to get a volume discount. Once …
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WaterSense Adds Up to Big Water and Energy Savings

Cases
Sponsored by the US Environmental Protection Agency (EPA), WaterSense was a partnership program created to help Americans use less water via water-efficient products, homes, and s…
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loveLife: Preventing HIV Among South African Youth

Cases
In 1997, South Africa was in the midst of a growing HIV epidemic. In an effort to combat the spread of HIV, the Kaiser Family Foundation, working with the National Health Foundati…
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Using Social Marketing to Promote Cold and Flu Prevention Behaviors on an Australian University Campus

Cases
In 2011, a social marketing intervention was developed and tested at the University of Wollongong to determine its effectiveness in reducing the spread of colds and flu among univ…
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Be InFLUential

Cases
Conducted at Alfred Health, a tertiary health service in Melbourne, Australia, the purpose of the following study was to create and implement a campaign to improve influenza vacci…
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Snack Right

Cases
Commissioned by the public health network for Cheshire and Merseyside (ChaMPs), Snack Right was a program designed to help children in low-income neighborhoods replace at least on…
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Montreal Dietary Dispensary

Cases
Working with women with at risk pregnancies in the Greater Montreal Area in order to reduce instances of low birth weight in babies was the goal of the Montreal Dietary Dispensary…
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Fuel Zone

Cases
Initially designed to get students back into school dining halls to eat school prepared meals, Fuel Zone was a program launched in Glasgow’s primary and secondary schools that lat…

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