Evaluation of Signage for Trash Reduction/Watershed Protection
2012-06-06 19:19:39 UTC
I am part of a group working on a trash signage campaign. Our goal is to reduce trash in problem areas while trying to raise public awareness of the watershed that the sign reader is in. We are in the process of applying for a grant and one task we need to do is demonstrate meaurable goals about the effectiveness of the signs. I was wondering if anybody could direct me to evaluations that have been done on the effectiveness of trash signage, so as to get more possibiities about how to measure the effect. Obviously, one way would be to establish a baseline and then do a survey of the amount of trash before and after the sign is impemented. Are you aware of any other methods of evaluation?
Gallinas Watershed Council
Re: Promoting Community Watershed Awareness
2011-03-04 23:54:27 UTC
I would definitely like to see the results of the survey for Christchurch program, if you get the chance.
And Thank you everyone for your responses, they are quite helpful
Gallinas Watershed Council
Promoting Community Watershed Awareness
2011-03-01 16:36:33 UTC
I am working on a proposal that will include a number of options for a watershed council to consider implementing that will help make the community more aware of the watershed in which they reside and to take a sense of ownership or pride in the watershed.
The focus of the proposal will be visual cues that can be placed throughout the watershed such as on trash cans or at bus stops that will promote the watershed and the connection to the creek. I have seen examples of creek/watershed signage that is done near creeks, but I think it is important to also have displays or what I am calling "visual cues" at places in the watershed that are further from the creek- which indicates the connection between these places and the creek. I also hope for these cues to direct the onlooker to the website of the watershed council so that they can learn more and possible be inspired to get involved in some degree.
I realize that information alone will unlikely lead to behavioral change but I figure that the foundational understanding of what a watershed is and becoming aware of the name of the watershed that community members are in are important to promote as well. These will help aid efforts in further, more involved campaigns to foster sustainable behavior.
I was wondering two things:
1) are you aware of any campaigns similar to this and if so, what "visual cues" were determined to be particularly successful.
2) what are some messages that can be placed on these cues that would make an impact to the onlooker- both in remembering the name of the watershed and possibly being more aware of how their actions can effect the health of the watershed. I have looked at the website that has been mentioned in the FSCB blogs- Water Words that Work- which has some very useful material.
I was wondering if there was any personal feedback or am also looking for guidance to other research related to this.
Thank you for your time and any feedback would be appreciated.