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Dynamic norms promote sustainable behaviour, even if it is counternormative.

Articles
Sparkman, G., & Walton, G.M., (2017). Dynamic norms promote sustainable behaviour, even if it is counternormative. Psychological Science, 28(11), 1663-1674.
It is well known that people conform to normative information about other people’s current attitudes and behaviors. Do they also conform to dynamic norms—information about how oth…

Curriculum: The Voice of Nature

Articles
Cohen, M. J. (1983). Curriculum: The voice of nature. Journal of Instructional Psychology, 10, 3, 109-118.
Discusses a subconscious anti-nature mentality in Americans that divides the planet and people's wholeness, laying the foundation for the unwholesome environmental, spiritual, a…

Using Social Cognition and Persuasion to Promote Energy Conservation: A Quasi-Experiment

Articles
Gonzales, M. H., Aronson, E., & Costanzo, M. A. (1988). Using social cognition and persuasion to promote energy conservation: A quasi-experiment. Journal of Applied Social Psychology, 18, 12 (Pt 2), 1049-1066.
Examined whether the effectiveness of a residential conservation service home energy audit program could be improved by training auditors to use social-psychological principles du…

Promoting Source Reduction Behavior: The Role of Motivational Information

Articles
De Young, R., Duncan, A., Frank, J., Gill, N., Rothman, S., Shenot, J., Shotkin, A. & Zweizig, M. (1993). Promoting source reduction behavior: The role of motivational information. Environment and Behavior, 25, 1, 70-85.
Investigated the degree to which source reduction (SR) behavior in households could be enhanced using economic and environmental rationales among 103 grocery shoppers. An educat…

Willingness to Pay for Public Goods: A Test of the Contribution Model

Articles
Guagnano, G. A., Dietz, T., & Stern, P. C. (1994). Willingness to pay for public goods: A test of the contribution model. Psychological Science, 5, 6, 411-415.
Tested the hypothesis that stated willingness to pay (WTP) for environmental quality follows a contribution model rather than the purchase model that is more congenial to economic…

Sensitizing People by Making the Abstract Concrete: Study of the Effect of "Hiroshima-Nagasaki: 1945"

Articles
Granberg, D. & Faye, N. (1972). Sensitizing people by making the abstract concrete: Study of the effect of "Hiroshima-Nagasaki: 1945.". American Journal of Orthopsychiatry, 42, 5, 811-815.
The movie, Hiroshima-Nagasaki: 1945, was found to increase the anxiety regarding nuclear war, decrease the desire to survive a nuclear war, raise the sufficient provocation thres…

Energy Conservation Behavior: The Difficult Path from Information to Action

Articles
Costanzo, M., Archer, D., Aronson, E., & Pettigrew, T. (1986). Energy conservation behavior: The difficult path from information to action. American Psychologist, 41, 5, 521-528.
Presents a social-psychological model of energy-use behavior that draws on behavioral and social research to explain influence processes and behavioral change related to energy co…

Case Study of the Acid Rain Film Controversy: Political Propaganda or Environmental Education?

Articles
Hepburn, M. A. & Hepburn, L. R. Case study of the acid rain film controversy: Political propaganda or environmental education ?. Vol. 16. 1985. 1-6.
In 1982 the National Film Board of Canada released an educational film, Acid Rain: Requiem or Recovery? Early in 1983 the U.S. Department of Justice labeled the film as "politica…

Ecological Stress: A Deadly Reminder

Articles
Kets-de-Vries, M. F. (1980). Ecological stress: A deadly reminder. Psychoanalytic Review, 67, 3, 389-408.
Examines the reactions of humanity to threatening ecological issues, including (1) the dynamics behind the recent proliferation of an "ecological conscience," (2) different reacti…

Fear Arousal, Efficacy, and Imminency

Articles
Chu, G. C. (1966). Fear arousal, efficacy, and imminency. Journal of Personality and Social Psychology, 4, 5, 517-524.
A general formulation on the effects of fear-arousing appeals was proposed and tested, the variables being magnitude of loss, likelihood of loss, efficacy of solution, and imminen…

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