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Go Boulder

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Created in 1989, the Go Boulder program was designed to reduce traffic congestion and air pollution by getting Boulder residents to shift from single-occupant vehicle use to alter…
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Edmonton’s LocalMotion Program

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Developed by the City of Edmonton, the LocalMotion program was created to reduce greenhouse gas emissions and improve air quality through the reduction of regular automobile use b…
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Nortel Networks' GreenCommute

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In 1998, Nortel Networks initiated GreenCommute, a Transportation Demand Management (TDM) program for its campus expansion in Ottawa, Ontario. Through enhancing and promoting alte…
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Turn it Off: Anti-Idling Project Using Commitment, Prompts and Norms

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In an attempt to combat vehicle idling, Toronto instated an Anti-Idling Bylaw limiting vehicle idling to three minutes. However, because enforcement proved difficult, the bylaw al…
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Clean Air at Home

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Created by York Region’s Public Health and Housing Services, the Clean Air at Home pilot was designed to reduce exposure to indoor air contaminants among children from birth to si…
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The Clean Air Commute

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The Clean Air Commute was created to encourage members of the public to use a cleaner means of transportation on one day during the month of June. While the program quickly gained…
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Smarter Travel in Outer London: Integrated Marketing in the UK

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Developed in two phases, the Smarter Travel initiative had an overall goal of decreasing the number of trips made by car in the Outer Boroughs of London, promoting walking, cyclin…
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Calgary Commuter Challenge

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First implemented in 1991, the Calgary Commuter Challenge was designed to encourage commuters to explore alternative transportation options as part of National Environment Week. I…
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Vancouver’s Employee Trip Reduction Program

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Vancouver’s Employee Trip Reduction Program was launched by the Greater Vancouver Regional District (GVRD) to reduce single-occupant vehicle commuter travel among its employees, p…
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British Columbia’s Way to Go! Program

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British Columbia’s Way to Go! program was created in response to data that showed a sharp increase in the number of students traveling to school by car between 1984 and 1994. Conc…
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