Cognitive and Physiological Processes of Fear Appeals and Attitude Change: A Revised Theory of Protection Motivation

Articles
Rogers, R. W. Cognitive and physiological processes of fear appeals and attitude change: A revised theory of protection motivation.. Social Psychophysiology. Ed. J. Caciopppo & R. Petty. New York: Gilford Press, 1983.

Communications about Environmental Risks and Risk-Reducing Behavior: The Impact of Fear on Information Processing

Articles
Meijnders, Anneloes L; Midden, Cees J. H; Wilke, Henk A. M. (2001). Communications about environmental risks and risk-reducing behavior: The impact of fear on information processing. . Journal of Applied Social Psychology, 31, 4, 754-777.
Examined the impact of fear on attitudes and the mediating role of information processing. Fear and argument strength were manipulated according to a 3 * 2 (Fear: Control vs M…

Coping with the Energy Crisis: Effects of Fear Appeals upon Attitudes toward Energy Consumption

Articles
Hass, J. W., Bagley, G. S. & Rogers, R. W. (1975). Coping with the energy crisis: Effects of fear appeals upon attitudes toward energy consumption. Journal of Applied Psychology, 60, 6, 754-756.
One neglected strategy for coping with an impending energy crisis has been experimental investigations of methods to persuade consumers to use less energy. A 2 * 2 factorial exper…

Internal External Locus of Control as a Moderator of Fear Appeals

Articles
Burnett, J. J. (1981). Internal external locus of control as a moderator of fear appeals. Journal of Applied Psychology, 66, 3, 390-393.
161 midwestern US residents responded to a questionnaire that contained Rotter's Internal-External Locus of Control Scale, 1 of 4 fear messages, and scales measuring attitudes and…

Shock Tactics and the Myth of the Inverted U

Articles
Sutton, S. (1992). Shock tactics and the myth of the inverted U. British Journal of Addiction, 87, 4, 517-519.
Discusses the use of "fear appeals" or fear-arousing communications as agents of mass change in attitudes and behavior. Studies using videotapes about smoking and seat belt use ha…

Attitude Change and Information Integration in Fear Appeals

Articles
Rogers, R. W. (1985). Attitude change and information integration in fear appeals. Psychological Reports, 56, 1, 179-182.
Investigated the combinatorial rule individuals use to integrate information about the components of a fear appeal. 89 undergraduates were presented with information about a hypot…

Ecological Awareness, Environmentalist Action, and International Conservation Strategy

Articles
Kottak, C. P. & Costa, A. C. (1993). Ecological awareness, environmentalist action, and international conservation strategy. Human Organization, 52, 4, 335-343.
Describes ongoing research on environmental risk perception and action in Brazil and Madagascar. Researchers have been investigating the relationship between the perception of env…

Should you Advertise to Hostile Audiences?

Articles
Winters, L. C. (1977). Should you advertise to hostile audiences?. Journal of Advertising Research, 17, 3, 7-15.
Describes how radio and TV advertising was used to counteract the sharp public hostility toward Standard Oil of California and Chevron that developed after the oil embargo. The co…

Green Movement in a Newly Industrializing Area: A Survey on the Attitudes and Behaviour of the Hong Kong Citizens

Articles
Chan, R. & Yam, E. (1995). Green movement in a newly industrializing area: A survey on the attitudes and behaviour of the Hong Kong citizens. Journal of Community and Applied Social Psychology, 5, 4, 273-284.
Tested the relationship between environmental attitudes and behavior of the citizens of Hong Kong using a revised version of M. P. Maloney & M. P. Ward's ecological scale. Variabl…

Reducing Household Energy Consumption: A Qualitative and Quantitative Field Study

Articles
Brandon, G. & Lewis, A. (1999). Reducing household energy consumption: A qualitative and quantitative field study. Journal of Environmental Psychology, 19, 1, 75-85.
Investigated the effect of feedback conditions, income constraints, behavioural/structural aspects, environmental attitudes, and socio-demographics on energy consumption for 120 h…

Virtual Oceania

Introductory Workshop

May 29th - 31st, 2024

Learn More

Virtual North America

Introductory Workshop

Jun 3rd - 5th, 2024

Learn More
Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing