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You may have heard of Opower, an American company that provides a customer engagement platform for utilities. They were acquired by Oracle Corporation in 2016. Anyway, O…
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Public awareness campaigns are often applied to mitigate the negative impacts that invasive species have on healthy ecosystems. However, there is little evidence suggest…
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There is a city in Sicily called Calatafimi Segesta that, although small, has made tremendous strides in the past two decades toward achieving zero waste while at the sa…
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There are many ways that social marketing programs are designed and implemented, which makes it difficult to know what aspects of those programs lead to success in terms…
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I’m sure most of you are aware that changing flying behaviour is important for reaching global climate goals, and that one way to do that is to substitute flights with t…
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Those of you who are interested in encouraging native plant gardens in your region might find some inspiration in World Wildlife Fund’s (WWF) “In the Zone” program. The …
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If you’re looking for a compelling behaviour change program related to safety, check out the “Wear it” campaign run by the U.S. coast guard. Though it is American-based,…
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Even with the growing climate crisis and the rising cost of living, it is still a challenge to convince homeowners to retrofit their homes to be more energy efficient. T…
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I might be a bit bias because of the "Cook" name in this program, but bear with me as the results are impressive.
Colorectal cancer is the second leading cause of canc…
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The Southern Ontario Behavioural Decision Research Conference registration is now open for those of you who are in the area. This conference brings together researchers…