Linking Social Norms to Efficient Conservation Investment in Payments for Ecosystem Services

Articles
Chen, X., Lupi, F., He, G., & Liu, J. (2009). Linking social norms to efficient conservation investment in payments for ecosystem services. PNAS Proceedings of the National Academy of Sciences of the United States of America, 106(28), 11812-11817. doi:10.1073/pnas.0809980106.
An increasing amount of investment has been devoted to protecting and restoring ecosystem services worldwide. The efficiency of conservation investments, including payments for ec…

“Fish Forever” Program’s Psychosocial Theory of Change and Use of Social Marketing Strategies

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Liz Foote Maui August 05, 2020 03:32 AM
The North America Congress for Conservation Biology was held last week virtually, and they had a track on conservation marketing. One of the talks featured a program called “Fish …
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