Created as part of a larger HIV prevention project, the campaign described here was developed to reduce new HIV infections among the most-at-risk-populations in Vietnam – sex work…
Launched by the San Francisco Department of Public Health (SFDPH), Healthy Penis was a social marketing campaign designed to increase syphilis testing and awareness among gay and …
Several decades ago, the city of Cape Town, South Africa predicted severe water shortages as a result of rapid urbanization and high per capita water consumption. In 2018, as the …
Bologna’s Bella Mossa program explored how positive incentives could be used to encourage citizens to reconsider their travel choices, reducing the number of trips made in convent…
In 2019, only 3% of people in the United States were registered blood donors. In an effort to draw attention to the unmet need for donations and increase participation in blood dr…
The “Flu Ends with U” was an annual campaign created by the DeKalb County Health Department to emphasize the importance of flu vaccinations. Knowing that flu season can begin as e…
Created in Canada, Do Bugs Need Drugs is a community education program that provides information on the importance of handwashing and the responsible use of antibiotics. Created f…
Solarize first came to life in 2009 when a Portland resident interested in installing solar power recruited neighbors to join them in “going solar” to get a volume discount. Once …
The Southwest Florida Water Management District created the “Skip a Week” yard watering campaign to overcome misconceptions about the amount of water required for a healthy yard w…
From November 2011 to February 2012, a campaign focused on the public and individual health threats of unnecessary antibiotic use was implemented in the Italian provinces of Moden…