CBSM Recommends

Bicycle Friendly Communities Program

Cases
This case study examines the spread of the international Bicycle Friendly Communities (BFC) program into Ontario, Canada – a process initiated by the Share the Road Cycling Commis…
CBSM Recommends

Burlington’s Ice Rink Energy Competition

Cases
The following case study explores how the City of Burlington’s Ice Rink Energy Competition employed a low cost, easily replicable approach to significantly reduce energy consumpti…

Using Communication to Increase Participation in a Curbside Recycling Program in Claremont, Ca.

Cases
Burn, S. M. (1991). Social psychology and the stimulation of recycling behaviors: The block leader approach. Journal of Applied Social Psychology, 21, 8, 611-629.
Claremont, California provides its citizens with a curbside recycling program. However, a procedure was needed to encourage non-recyclers to participate in the program. Based on i…

Students Teaching Students on the Importance of Using Both Sides of Paper, Conserving Energy, and Recycling

Cases
Students can be the best teachers. In 1995, students in the Student Leadership Class designed and delivered educational messages to teachers and students on the importance of usin…

Children: A Critical Link for Changing Driving Behavior

Cases
Way To Go! School Program: www.waytogo.icbc.bc.ca, York: ttp://www.sustreport.org/news/driving_behaviour.html
Car emissions have a large impact on children's health. Current public strategies for reducing health impacts have encouraged people to drive fuel-efficient cars, reduce the amoun…

Using Television Modeling to Reduce Energy Consumption in Roanoke,Virginia

Cases
Winett, R. A., Leckliter, I. N., Chinn, D. E., Stahl, B., & Love, S. Q. (1985). Effects of television modeling on residential energy conservation. Journal of Applied Behavior Analysis, 18, 1, 33-44.
A literature review was conducted to identify behavior change tools that could be useful in reducing residential energy consumption. These behavior change tools were then incorpor…

Improving Energy Conservation With Effective Home Audit Programs in California Using Communication and Commitment

Cases
Aronson, E. (1990). Applying social psychology to desegregation and energy conservation. Special Issue: Illustrating the value of basic research. Personality and Social Psychology Bulletin, 16, 1, 118-132.
The Pacific Gas and Electric Company (PG&E) in California provided a home audit program as a method to improve energy conservation. This initiative gave homeowners a free home ins…

Shifting to Sustainable Modes of Transportation in Boulder Colorado Using Incentives, Norms, Communication and Feedback

Cases
In order to reduce air pollution and traffic congestion, the Boulder City Council began to promote sustainable methods of transportation. Through public meetings, barriers to usin…

Water Efficiency Durham

Cases
Durham Region is located on the north shore of Lake Ontario, on the eastern border of Toronto. In 1995 Durham Region began developing initiatives to help their customers reduce wa…

The Influence of Message Framing On University Student's Intent to Participate in Sustainable Behavior

Cases
Davis, J. J. (1995). The effects of message framing on response to environmental communications. Journalism and Mass Communication Quarterly, 72, 2, 285-299.
A literature review revealed how framing a communication can affect an individual's intent to participate in sustainable behaviors. Specifically, three types of message framing we…

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