Launched in 2002 by the Centers for Disease Control and Prevention, VERB was a ‘for-kids-by-kids’ multicultural campaign aimed at increasing and maintaining physical activity amon…
In 2016, to increase the scale and comprehensiveness of energy efficiency and renewables projects needed to meet its Climate Action Plan in the home sector, Fort Collins created t…
In 1998, Nortel Networks initiated GreenCommute, a Transportation Demand Management (TDM) program for its campus expansion in Ottawa, Ontario. Through enhancing and promoting alte…
In an attempt to combat vehicle idling, Toronto instated an Anti-Idling Bylaw limiting vehicle idling to three minutes. However, because enforcement proved difficult, the bylaw al…
Created in 1989, the Go Boulder program was designed to reduce traffic congestion and air pollution by getting Boulder residents to shift from single-occupant vehicle use to alter…
Chicago’s Go Program was designed to help residents walk, bike, ride transit, and use bike share more frequently while driving alone less often. Outside of promoting alternative f…
In 2009, the ClimateSmart Home Service program was launched by Local Government Infrastructure Services (LGIS) in Queensland, Australia. This program aimed to reduce the electrici…
Famiglia, Attività fisica, Nutrizione (FAN), was a community-based social marketing initiative in Canton Ticino, Switzerland aimed at reducing obesity in children ages 6 to 12. Be…
Created in King County, Washington, Capitol Hill In Motion was a campaign designed to encourage car users and car-owning households in communities where 70% of people were already…
In 1997, South Africa was in the midst of a growing HIV epidemic. In an effort to combat the spread of HIV, the Kaiser Family Foundation, working with the National Health Foundati…