CBSM Recommends

Evaluating the impact of the narrow cast marketing of ‘Snake Condoms’ to indigenous youth

Cases
Created through a joint initiative between Marie Stopes Australia, the Victorian Aboriginal Community Controlled Health Organization (VACCHO), and the Mildura Aboriginal Health Se…
CBSM Recommends

Using Formative Research to Promote Behavior Change among Male Clients of Female Sex Workers in Vietnam

Cases
Created as part of a larger HIV prevention project, the campaign described here was developed to reduce new HIV infections among the most-at-risk-populations in Vietnam – sex work…
CBSM Recommends

BU’s Condom Fairy Turns Five

Cases
Run by Student Health Services Wellness & Prevention at Boston University, Condom Fairy was a program created in response to the growing number of college students reporting that …
CBSM Recommends

WaterSense Adds Up to Big Water and Energy Savings

Cases
Sponsored by the US Environmental Protection Agency (EPA), WaterSense was a partnership program created to help Americans use less water via water-efficient products, homes, and s…
CBSM Recommends

Solarize Boosts Installations and Transforms Solar Markets Across America

Cases
Solarize first came to life in 2009 when a Portland resident interested in installing solar power recruited neighbors to join them in “going solar” to get a volume discount. Once …
CBSM Recommends

TDM at Seattle Children’s Hospital

Cases
Since 1995, Seattle Children’s Hospital has run a trip reduction program designed to reduce the number of employees driving alone to work to just 30% of trips by 2030. In the init…

How to Encourage a Plant-based Diet

Forums
Julie Cook Kitchener Oct 20, 2023 0:14 am
Hi all, If you would like to encourage a priority group to reduce their meat intake and increase consumption of plant-based foods, consider the use of default settings. At resta…

How to increase recycling rates in the office

Forums
Julie Cook Kitchener Jan 18, 2024 14:49 pm
Hi all,    To learn an effective way to increase recycling behaviour in an office workplace, consider reviewing Action Research’s study on 34 office buildings in U.S. cities. They…

Wind Farm Co-Ownership

Forums
Jay Kassirer Ottawa Jan 25, 2024 15:01 pm
What if you want to move away from gas and oil, but rent, are about to move, or can’t afford solar panels? If your energy supplier has not already pledged to go green, you have fe…

Smart Cities: A good idea?

Forums
Julie Cook Kitchener Feb 28, 2024 14:13 pm
Smart Cities have risen in popularity in the past several years. As sustainability professionals, many of whom work for municipalities, you may have come across or be working towa…

Virtual Oceania

Introductory Workshop

May 29th - 31st, 2024

Learn More

Virtual North America

Introductory Workshop

Jun 3rd - 5th, 2024

Learn More
Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing