From Social Psychology to Political Economy: A Model of Energy Use Behavior

Articles
Dholakia, R. R., Dholakia, N., & Firat, A. F. (1983). From social psychology to political economy: A model of energy use behavior. Journal of Economic Psychology, 3, 3-4, 231-247.
Argues that policies designed to affect individual energy-use behavior focus mostly on a limited number of micro (social and psychological), short-run, and easily manipulable vari…

Personal and Contextual Influences on Household Energy Adaptations

Articles
Black, J. S., Stern, P. C. & Elworth, J. T. (1985). Personal and contextual influences on household energy adaptations. Journal of Applied Psychology, 70, 1, 3-21.
Examined the interactive effects of economic, demographic, structural, and psychological variables on 4 behaviorally distinct types of reported conservation response involving ene…

Using Social Norms to Reduce Household Energy Consumption

Cases
Schultz P. W., Nolan J. M., Cialdini R. B., Goldstein N. J., Griskevicius Vladas (2007). The Constructive, Destructive, and Reconstructive Power of Social Norms. Psychological Science, 18(5), 429-434.
Background  In the two projects described below, information was delivered to households in order to foster norms that support reduced electricity consumption.  These projects ma…

Twenty Years After Hines, Hungerford, and Tomera: A New Meta-Analysis of psycho-Social Determinants of Pro-Environmental Behaviour

Articles
Bamberg, S., & Möser, G. (2007). Twenty years after Hines, Hungerford, and Tomera: A new meta-analysis of psycho-social determinants of pro-environmental behaviour. Journal of Environmental Psychology, 27(1), 14-25.
The goal of the present paper is a replication as well as an extension of the Hines et al. [(1986/87). Analysis and synthesis of research on responsible environmental behaviour: A…

Internal and External Influences on Pro-environmental Behavior: Participation in a Green Electricity Program

Articles
Clark, C., Kotchen, M., & Moore, M. (2003). Internal and external influences on pro-environmental behavior: Participation in a green electricity program. Journal of Environmental Psychology, 23(3), 237-246. doi:10.1016/S0272-4944(02)00105-6.
This paper integrates themes from psychology and economics to analyze pro-environmental behavior. Increasingly, both disciplines share an interest in understanding internal and ex…

Understanding Air Force Members' Intentions to Participate in Pro-environmental Behaviors: An Application of the Theory of Planned Behavior

Articles
Laudenslager, M., Holt, D., & Lofgren, S. (2004). Understanding air force members' intentions to participate in pro-environmental behaviors: An application of the theory of planned behavior. Perceptual and Motor Skills, 98(3,Pt2), 1162-1170. doi:10.2466/PMS.98.4.1162-1170.
At a single installation, a cross section of 307 active duty Air Force members completed questionnaires to assess whether the theory of planned behavior was useful in explaining t…

Consumer Voices: Adoption of Residential Energy-Efficient Practices

Articles
Niemeyer, S. (2010). Consumer voices: Adoption of residential energy-efficient practices. International Journal of Consumer Studies, 34(2), 140-145. doi:10.1111/j.1470-6431.2009.00841.x.
The purpose of this research is to identify constraining variables that may impinge on adopting energy-efficient practices, materials, equipment and technology in households. The …

How Do Socio-demographic and Psychological Factors Relate to Households Direct and Indirect Energy Use and Savings?

Articles
Abrahamse, W. & Steg, L. (2009). How Do Socio-demographic and Psychological Factors Relate to Households Direct and Indirect Energy Use and Savings?. Journal of Economic Psychology, 30, 711-720.
Households constitute an important target group for energy conservation. They not only use energy in a direct way (gas, electricity and fuel) but also in an indirect way (embedded…

The Constructive, Destructive, and Reconstructive Power of Social Norms

Articles
Schultz P. W., Nolan J. M., Cialdini R. B., Goldstein N. J., Griskevicius Vladas (2007). The Constructive, Destructive, and Reconstructive Power of Social Norms. Psychological Science, 18(5), 429-434.
Despite a long tradition of effectiveness in laboratory tests, normative messages have had mixed success in changing behavior in field contexts, with some studies showing boomeran…

Normative Social Influence is Underdetected

Articles
Nolan, J. M., Schultz, P. W., Cialdini, R. B., Goldstein, N. J., Griskevicius V. (2008). Normative Social Influence is Underdetected. Personality and Social Psychology Bulletin, 34 (7), 913-923.
The present research investigated the persuasive impact and detectability of normative social influence. The first study surveyed 810 Californians about energy conservation and fo…

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