Nonlinear Models for the Adoption and Diffusion of Innovations for Industrial Energy Conservation

Articles
Jacobsen, J., & Guastello, S. (2007). Nonlinear models for the adoption and diffusion of innovations for industrial energy conservation. Nonlinear Dynamics, Psychology, and Life Sciences, 11(4), 499-520.
Four different theoretical models for explaining the diffusion of innovation were compared for 13 energy-related innovations—the Theory of Planned Behavior, the S-curve for Diffus…

Environmental Attitudes and Diffusion of Innovations: The Energy Saving Case

Articles
Martín, R., Corraliza, J., & Berenguer, J. (2003). Environmental attitudes and diffusion of innovations: The energy saving case. People, places, and sustainability (pp. 291-301). Ashland, OH US: Hogrefe & Huber Publishers. Retrieved from PsycINFO database.
(from the chapter) Assesses the influence of different environmental attitudes and habits on behavioral intentions affecting sustainability. The sample was made up of 253 Spanish …

Motivating Residents to Conserve Energy Without Financial Incentives

Articles
McMakin, A., Malone, E., & Lundgren, R. (2002). Motivating residents to conserve energy without financial incentives. Environment and Behavior, 34(6), 848-863.
Given the aim to motivate people to conserve energy in homes, we need to understand what drives people's energy use behavior and how it can be influenced. This article describes a…
CBSM Recommends

California’s Energy Conservation Competition

Cases
CBSM Recommends

Opower’s Home Energy Report, Minnesota

Cases
CBSM Recommends

Burlington’s Ice Rink Energy Competition

Cases
CBSM Recommends

Class 5 Energy

Cases
CBSM Recommends

Heat Loss Images, Norm Appeals Raise Impacts in Medicine Hat

Cases
CBSM Recommends

Europe’s Energy Neighborhoods

Cases
CBSM Recommends

Energy Connect

Cases

Virtual Oceania

Introductory & Advanced Workshops

October 12th - 28th, 2021

Learn More

Virtual North America

Introductory & Advanced Workshops

January 10th - 19th, 2022

Learn More
Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing