Transportation

An Analysis of Public Posting in Reducing Speeding Behavior on an Urban Highway

Articles
Van Houten, R., Nau, P. A. & Marini, Z. (1980). An analysis of public posting in reducing speeding behavior on an urban highway. Journal of Applied Behavior Analysis, 13, 3, 383-395.
Using a reversal design, the percentage of drivers speeding on an urban highway was measured with a concealed radar unit (baseline condition). During the daily posting condition…

Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation

Articles
Kennedy, A. (2010). Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation. Sustainability, 2(4), 1138-1160
This article explores how environmental regulation may be improved through the use of community-based social marketing techniques. While regulation is an important tool of sustain…

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