Many places, like Cape Cod, have been the objects of our love and attention. We want to live or vacation there, and probably expect that someone is empathically "minding the store…
Hi
I have been trying to organise a forum at my localGreenbranch in regards to social marketing/campaining, particuarly in regards to the relationship between attitudes and b…
Hello:
I am wondering if anyone has statistics on how often someone has to see a social marketing message before it sinks in. I have heard that commercial messages must be he…
Check out this group for a well-focused CBSM program. They may not call it that, but it fits the criteria. They use art as a tool. Their program appears simple, but it packs a big…
Dear List Members:
I am seeking your opinions and your ideas on what the next "Blue Box" could be for the sustainability movement. Is there another action that could as succes…
As I read the postings on this list, I am stuck by how far afield many of them are from the issues that were raised in OUR COMMON FUTURE, the UN report which launched the sustaina…
I recently had a discussion with a couple of Natural Step Process people about how to move American communities to towards sustainability. I like the Natural Step Process, coming …
I thought you might be interested in this feature in Grist Magazine:
Things of Desire, by Marc Stoiber. Making sustainability sexy, from an ad man's point of view. http://grist.o…
I recently finished a book well worth reading - Healthy Money, Healthy Planet by Deidre Kent. I found it interesting and easy to read. It opened up a whole new aspect of the probl…
Here's a link that may interest you: http://www.davidsuzuki.org/About_us/Declaration_of_Interdependence.asp Awareness is the first step.
N.