Recycling PET Bottles at Hageman Elementary

Cases
At Hagemann Elementary in North Carolina, an innovative type of recycling technology was used to help densify PET bottles generated from the school and brought from home. PET stan…

Innovative Uses of Compost: Using Microorganisms Instead of Pesticides for Farming

Cases
Farmers in the United States have been plagued for years by expensive unsustainable agriculture. More than 10 percent of the vegetables planted in the United States are lost to ro…

Shifting to Sustainable Modes of Transportation in Boulder Colorado Using Incentives, Norms, Communication and Feedback

Cases
In order to reduce air pollution and traffic congestion, the Boulder City Council began to promote sustainable methods of transportation. Through public meetings, barriers to usin…

Water Efficiency Durham

Cases
Durham Region is located on the north shore of Lake Ontario, on the eastern border of Toronto. In 1995 Durham Region began developing initiatives to help their customers reduce wa…

Winnipeg Folk Fest Reduces Waste with Reusable Mugs and Plates

Cases
The annual Winnipeg Folk Festival in Manitoba uses reusable plastic plates for all of its concession stands and for meals served to performers and volunteers backstage. A two doll…

Only Pay For What You Throw Away: Three Different Approaches to Waste Disposal

Cases
Biocycle (1989) February Issue, pp.39-41.
The current waste reduction programs of three American towns, Woodstock, Illinois, Perkasie, Pennsylvania, and High Bridge, New Jersey are examined. Woodstock, Illinois uses a vol…

Motivating Community Recycling: New Zealand Curbside Trial

Cases
Randomly selected residents of New Zealand were asked to participate in a curbside recycling trial. Two weeks before the first collection they received a letter from the mayor tha…

Promoting Public Transit in Urban Areas with Incentives and Commitment

Cases
Bachman, W. , & Katzev, R. (1982). The effects of non-contingent free bus tickets and personal commitment on urban bus ridership. Transportation Research, 16A, 2, 103-108.
In order to decrease dependence on single occupant vehicles and to improve fossil fuel conservation, a pilot program was designed to increase ridership on mass transit. A literatu…

AT&T's Telework Program

Cases
Atkyns, R., Blazek, M. & Roitz, J. (2002). Measurement of environmental impacts of telework adoption amidst change in complex organizations: AT&T survey methodology and results. Resources, Conservation and Recycling, 36, 267-285.
More and more AT&T employees are taking advantage of the latest computer technology by working from home. AT&T has been developing their telework program since 1992. Business can …

Restoring the Redwood River

Cases
The Redwood River Clean Water Project, an accelerated program to restore the Redwood River and Lake Redwood, was officially launched in 1995. It began as a response to deteriorati…

Virtual Oceania

Introductory Workshop

May 29th - 31st, 2024

Learn More

Virtual North America

Introductory Workshop

Jun 3rd - 5th, 2024

Learn More
Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing