Two Washingtons, Two Very Different Approaches to Coronavirus Campaigns

Forums
Liz Foote Maui Oct 20, 2020 8:18 am
Last month I participated in the Pacific Northwest Social Marketing Association’s Fall Forum, “Using Research to Help Tackle COVID-19 Behaviors Among Less Receptive Audiences,” wh…

The effectiveness of mask-wearing policies to protect against COVID-19

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Julie Cook Kitchener Oct 28, 2020 1:08 am
Hi everyone, If you'd like to know more about how effective mask-wearing policies have been in protecting against COVID-19, there's an interesting research study that was conduct…

Your COVID-19 Mask Questions Answered

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Julie Cook Kitchener Nov 2, 2020 17:41 pm
Hi everyone, If you're working in public health or have questions of your own around mask wearing during the pandemic, you might find this article interesting. Questions like "If…
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Be InFLUential

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Conducted at Alfred Health, a tertiary health service in Melbourne, Australia, the purpose of the following study was to create and implement a campaign to improve influenza vacci…
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Using Social Marketing to Promote Cold and Flu Prevention Behaviors on an Australian University Campus

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In 2011, a social marketing intervention was developed and tested at the University of Wollongong to determine its effectiveness in reducing the spread of colds and flu among univ…
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Muppets, Pharmacists, and Journalists All Part of Avian Flu Prevention Campaign

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To prevent the spread of avian influenza, staff at the Bloomberg School of Public Health’s Center for Communication Programs (CCP) began working with partners in over 30 countries…
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The Fifth Guy Campaign

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Ahead of the 2007 flu season, the Florida Department of Health decided to take on a new approach to pandemic preparedness – instead of implementing an information intensive campai…
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The Flu Ends with U Campaign

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The “Flu Ends with U” was an annual campaign created by the DeKalb County Health Department to emphasize the importance of flu vaccinations. Knowing that flu season can begin as e…

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