Advertising Spend

Forums
Arien Korteland Mar 15, 2008 11:22 am
I work for a utility company we would like to drive social and behavioural change with respect to energy consumption. The general concept is that mass media corporate advertising …

Restroom Stall Advertising

Forums
Amber Smith Olympia Mar 19, 2008 17:31 pm
Hello, Has anyone out there done a restroom stall advertising campaign? If so, did you buy a plastic case to hold the signage up on the door or wall of the stall? Where did y…

Social Marketing and Virtual Communities

Forums
Martin Krayer Von Krauss Copenhagen Apr 9, 2008 14:07 pm
Dear Doug and colleagues, another question from me: has anyone began to explore the potential of applying community-based social marketing to virtual communities? See below …

Seeking Case Studies Serving Aboriginal/Native American Audiences

Forums
Susan Starbird Petaluma Apr 17, 2008 12:04 pm
Greetings -- I am collecting case studies and examples from community-based social marketing campaigns serving Canadian Aboriginals or American Indian/Alaskan Native audiences.…

Disney and Environment

Forums
Carlos Pardo Bogota Apr 25, 2008 19:57 pm
The following link can be of interest, since it discusses the topic of this listserve: http://www.iht.com/articles/2008/04/23/arts/bambi.php?WT.mc_id=newsalert Title of the artic…

Enviro Message for Position Descriptions

Forums
Darlene Pentland East Burwood May 5, 2008 7:44 am
Good morning all, Can anyone suggest an 'enviro' message for job position descriptions? I am after a simple, descriptive message (about care of the environment) that can be…

Brilliant Web Banner Campaign for UK's Energy Saving Trust

Forums
Terre Dunivant San Luis Obispo May 27, 2008 2:28 am
Commit to save your 20%. interactive banner ads promoting energy conservation using norm appeals and personal action/empowerment People's Voice Winner, 2008 Webby Awards http://w…

LCA Software Options for Small Budgets

Forums
Jess Sand San Francisco Jun 5, 2008 13:13 pm
Hi folks, Can anyone recommend LCA methodology or software for organizations with smaller budgets? By smaller I mean $2,500 USD or less. Id like to compile some resources for…

Display Ideas for Sustainability Show Exhibit

Forums
Carinda Rue Hobart Aug 20, 2008 8:44 am
We have been given a very tight timeline to create displays for a sustainability/climate change themed community show exhibit. The exhibit will include water, energy, waste, susta…

The Role of Language in Social Marketing

Forums
Eric Eckl Falls Church Aug 26, 2008 10:04 am
The Sheriff pulled up next to the guy unloading garbage out of his pick-up into the ditch. The Sheriff asked, "Why are you dumping garbage in the ditch? Don't you see that sign ri…

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