As someone who’s had an N-95 mask in my carry on flight kit for years (alongside my spray bottle of 70% rubbing alcohol…), I have been really interested in following all the messa…
I came across this article by Cass Sunstein (“Nudge”) about the role of personal identity surrounding the issue of mask-wearing (or lack thereof…). It references the iconic “Don’t…
Hi all,
This is an interesting article that advocates for a "moralizing" approach to behaviour change in the face of COVID-19. Both second hand smoke and drunk driving campaigns…
The North America Congress for Conservation Biology was held last week virtually, and they had a track on conservation marketing. One of the talks featured a program called “Fish …
Hi everyone,
Last year, the World Bank published a report entitled "Behavioral science around the world: Profiles of 10 countries". They provide details on what these 10 countrie…
Hi all,
The European Social Marketing Association recently shared an academic paper that was published in July 2020, entitled "Key Guidelines in Developing a Pre-emptive COVID-19…
Hi all,
I just lectured about biodiversity loss at the University of Waterloo, and have recently come across a fabulous behaviour change toolkit for practitioners working in the …
Hi guys,
I am curious if anyone else lives in a rural setting where the local/municipal level government has developed a program based around the villages/small towns in their go…
Hi all,
Many of you are aware that the Great Barrier Reef along the Australian coast is one of the most extraordinary natural wonders of the world, and that climate change and …
Hi all,
If you’re looking for a compelling behaviour change program related to safety, check out the “Wear it” campaign run by the U.S. coast guard. Though it is American-based,…
