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Bike Smarts

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Bike Smarts, a public education program in British Columbia, was introduced at Lochside Elementary School in 1996 as a way to educate students about bicycle safety and encourage t…
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Starve a Vampire, Donate Blood

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Starve a Vampire, Donate Blood was an American Red Cross campaign developed in partnership with the television network CW. The goal of the program was two-fold; to promote CW’s ne…
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Solarize Boosts Installations and Transforms Solar Markets Across America

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Solarize first came to life in 2009 when a Portland resident interested in installing solar power recruited neighbors to join them in “going solar” to get a volume discount. Once …
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Opower’s Home Energy Report, Minnesota

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In 2009, Opower, an energy information software company, partnered with a Minnesota utility company to provide residential customers of the utility company with customized home en…
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California’s Energy Conservation Competition

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Developed by the non-profit SEI, California’s Energy Conservation Competition aimed to change behaviors around lighting, plug-loads, and mechanical systems by working with teacher…
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Bologna’s Bella Mossa

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Bologna’s Bella Mossa program explored how positive incentives could be used to encourage citizens to reconsider their travel choices, reducing the number of trips made in convent…
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Communities Putting Prevention to Work (CPPW) Initiative

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Using funding from the CDC’s Putting Prevention to Work (CPPW) initiative, King County, Washington was able to address obesity and health inequality among youth in the community t…
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Love to Ride

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Once known as Challenge for Change, the Love to Ride program was introduced in the UK by its creator Thomas Stokell to: (1) encourage more people to take up cycling and (2) encour…
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Århus Bike Bus'ters

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In an attempt to reduce the use of individual motor vehicles the Municipality of Århus created a plan to encourage residents to use methods of sustainable transportation such as b…
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Brisbane’s Active Schools Travel Program

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Brisbane City Council’s Active School Travel (AST) Program aimed to change the travel behavior of Brisbane primary school students, parents, and school communities by encouraging …
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