Encouraging Environmentally Friendly Shopping using Prompts, Commitment and Norms

Cases
Customers at a Zehr's supermarket in Kitchener, Ontario were encouraged to purchase environmentally friendly products. 168 products were identified that either had least-waste pac…

Reducing Lunchtime Garbage Produced by New Brunswick Students Using Prompts and Commitment

Cases
A literature review revealed that prompts and commitment were effective tools in reducing the amount of garbage produced at lunchtime. These behavior change tools were then integr…

Using Commitment and Communication to Increase Grass Cycling in Suburban Neighborhoods

Cases
Cobern, M. K., Porter, B.E., Leeming, F.C., & Dwyer, W.O. (1995). The effect of commitment on adoption and diffusion of grass cycling. Special Issue: Litter control and recycling. Environment and Behavior, 27, 2, 213-232.
First, a literature was conducted to identify the most effective behavior change tools to encourage grass cycling. Then, three homogeneous suburban neighborhoods were observed for…

McDonald's Waste Reduction Task Force

Cases
On August 1, 1990, the McDonald's Corporation and Environmental Defense joined forces in a unique collaborative project. They worked together to develop ways to reduce McDonald's …

Waste Wise Program

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Waste Wise is a free, voluntary program set up by the United States Environmental Protection Agency (EPA) which attempts to eliminate costly municipal solid waste. Waste Wise targ…

Food For Thought (And Action!) Program

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The Food For Thought (And Action!) program started in the 1st Unitarian Church in Portland, Oregon in March 2002. The intent was to bring to light the connections between dietary …

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