Developed to address the rapidly increasing rate of HIV infections in Malawi, the BRIDGE Project had five main objectives: (1) increase the median age for becoming sexually active…
Sponsored by the US Environmental Protection Agency (EPA), WaterSense was a partnership program created to help Americans use less water via water-efficient products, homes, and s…
The following case study explores how a popular primetime television drama, Numb3rs, was used to inform audiences of issues surrounding organ donation and, as a result, encourage …
Developed in two phases, the Smarter Travel initiative had an overall goal of decreasing the number of trips made by car in the Outer Boroughs of London, promoting walking, cyclin…
This paper explores five different approaches to antibiotic stewardship, providing examples of how international collaborations can address optimal prescribing. Each approach exam…
In 2009, Ed Maibach and colleagues at George Mason University and Climate Central began to discuss the potential for TV weathercasters to band together, creating a community of pr…
With help from the Safe Routes to School administrator for the Boulder Valley School District in Colorado, Bear Creek initiated the Walking School Bus and other active transportat…
Deliver Life was a campaign implemented in Malawi to emphasize the importance of practicing and sustaining good hygiene practices like hand washing with soap, using latrines prope…
Targeted at healthcare staff in England and Wales, the goal of the cleanyourhands campaign was to improve hand hygiene as a way of combating preventable healthcare associated infe…
In 2014, Virgin Atlantic Airways (VAA) conducted a pilot with its captains to determine how monitoring, performance information, personal targets, and prosocial incentives would i…