Promoting Source Reduction Behavior: The Role of Motivational Information

Articles
De Young, R., Duncan, A., Frank, J., Gill, N., Rothman, S., Shenot, J., Shotkin, A. & Zweizig, M. (1993). Promoting source reduction behavior: The role of motivational information. Environment and Behavior, 25, 1, 70-85.
Investigated the degree to which source reduction (SR) behavior in households could be enhanced using economic and environmental rationales among 103 grocery shoppers. An educat…

The Strength of Weak and Strong Communication Ties in a Community Information Program

Articles
Weenig, M. W. H. (1993). The strength of weak and strong communication ties in a community information program. Journal of Applied Social Psychology, 23, 20, 1712-1731.
Conducted a study in 2 lower-class Dutch neighborhoods to show that it is predominantly through weak ties (external sources) that information will be brought into a clique and tha…

It Takes More than Information to Save Energy

Articles
Geller, E. S. (1992). It takes more than information to save energy. American Psychologist, 47, 6, 814-815.
Contributes to the M. L. Dennis et al (see PA, Vol 78:8669) review of social and behavioral science literature related to the failure to change human behavior on a large scale for…

Reducing Energy Consumption: The Long-Term Effects of a Single TV Program

Articles
Winett, R. A., Leckliter, I. N., Chinn, D. E., & Stahl, B. (1984). Reducing energy consumption: The long-term effects of a single TV program. Journal of Communication, 34, 3, 37-51.
Investigated the effects of the delivery of a program through a cable TV system's public access channel on the consumer energy use of 150 households. The 20-min program emphasized…

Communication of Innovations

Articles
Rogers, E. M. & Shoemaker, F. F. (1971). Communication of innovations. New York: Free Press.

Communication For and Against Democracy

Articles
Raboy, M. & Bruck, P. A. (1989). Communication for and against democracy. Montreal: Black Rose Books.

Wanted: Effective Presentation on Recycling for High School Students

Forums
Donna Peterson Invercargill Sep 21, 2006 6:21 am
Hi everyone I'm looking for an effective presentation on waste minimisation (or specifically recycling) to present to High School Students, ages 11-18 at their school assembl…

Effects of Social Labeling on Giving to Charity

Articles
Kraut, R. E. (1973). Effects of social labeling on giving to charity. Journal of Experimental Social Psychology, 9, 551-562.
This field experiment tested the hypothesis that social labeling influences an actor's self-concept and his perception of the consequences of his behavior. Subjects who gave to c…

Counting on Blood Donors: Increasing the Impact of Reminder Calls

Articles
Lipsitz, A., Kallmeyer, K., Ferguson, M., & Abas, A. (1989). Counting on blood donors: Increasing the impact of reminder calls. Journal of Applied Social Psychology, 19, 13, 1057-1067.
Two experiments were conducted to see if blood drive attendance could be increased by altering the content of reminder calls. In Experiment 1 college students received either a s…

Social Marketing in Health Promotion

Articles
(1994). Social marketing in health promotion. Ottawa, ON: Health Canada.

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