Breast Aware was a social marketing pilot project created by the National Health Service Tameside and Glossop (NHST&G) that aimed to increase breast awareness in women aged 35 to …
Sponsored by the US Environmental Protection Agency (EPA), WaterSense was a partnership program created to help Americans use less water via water-efficient products, homes, and s…
Developed to address the rapidly increasing rate of HIV infections in Malawi, the BRIDGE Project had five main objectives: (1) increase the median age for becoming sexually active…
In 2009, Ed Maibach and colleagues at George Mason University and Climate Central began to discuss the potential for TV weathercasters to band together, creating a community of pr…
Run by Student Health Services Wellness & Prevention at Boston University, Condom Fairy was a program created in response to the growing number of college students reporting that …
Run across a six-state region (Colorado, Montana, North Dakota, South Dakota, Utah, and Wyoming), the Don’t Kid Yourself campaign was created to help reduce incidences of unintend…
Since 1995, Seattle Children’s Hospital has run a trip reduction program designed to reduce the number of employees driving alone to work to just 30% of trips by 2030. In the init…
In 2014, Virgin Atlantic Airways (VAA) conducted a pilot with its captains to determine how monitoring, performance information, personal targets, and prosocial incentives would i…
Seattle’s Just One Trip campaign aims to get residents to reduce the number of drive-alone trips they make on a weekly basis, replacing them with green travel alternatives includi…
Woodside Gets Active was a three-month-long campaign that aimed to increase physical activity amongst parents and their children in Woodside (UK), an area known for having high le…