The Effects of Litter on Littering Behavior in a Forest Environment

Crump, S. L., Nunes, D. L. & Crossman, E. K. (1977). The effects of litter on littering behavior in a forest environment. Environment and Behavior, 9, 1, 137-146.
Investigated the effects of litter already present within an area on littering behavior in a forest setting for a period of 4 successive Fridays. The 1st and 3rd Fridays were used…

The Transsituational Influence of Social Norms

Reno, R. R., Cialdini, R. B. & Kallgren, C. A. (1993). The transsituational influence of social norms. Journal of Personality and Social Psychology, 64, 1, 104-112.
Three studies examined the behavioral implications of a conceptual distinction between 2 types of social norms: descriptive norms, which specify what is typically done in a given …

Attitudes and Behavioral Intentions of Agricultural Workers toward Disposable Protective Coveralls

Perkins, H. M., Crown, E. M., Rigakis, K. B. & Eggertson, B. S. (1992). Attitudes and behavioral intentions of agricultural workers toward disposable protective coveralls. Clothing and Textiles Research Journal, 11, 1, 67-73.
Examined the behavior intentions (BVIs) of 244 grain farmers (aged 22-65 yrs) regarding the use of disposable coveralls using M. Fishbein and I. Ajzen's (1980) theory of reasoned …

The Evaluation of Litter Behavior Modification in a River Environment

Wagstaff, M. C. & Wilson, B. E. (1988). The evaluation of litter behavior modification in a river environment. Journal of Environmental Education, 20, 1, 39-44.
Evaluated the use of behavioral techniques in modifying the litter collection behavior of commercial rafting groups. 87 treatment Ss and 76 control Ss participated. A verbal appea…

Environmental Interventions for Litter Control

Geller, E. S., Witmer, J. F. & Tuso, M. A. (1977). Environmental interventions for litter control.. Journal of Applied Psychology, 62, 3, 344-351.
In 2 experiments, customers entering a grocery store were given a handbill listing specially priced items, and later the disposal locations of handbills left in the store were rec…

Shame and Embarrassment as Deterrents to Noncompliance with the Law: The Case of an Antilittering Campaign

Grasmick, H. G., Bursik, R. J. & Kinsey, K. A. (1991). Shame and embarrassment as deterrents to noncompliance with the law: The case of an antilittering campaign. Environment and Behavior, 23, 2, 233-251.
Presents data supporting the hypothesis that threats of shame, a self-imposed punishment, and threats of embarrassment, a socially imposed punishment, function much like threats o…

Spillover Processes in the Development of a Sustainable Consumption Pattern

Thogersen, J. (1999). Spillover processes in the development of a sustainable consumption pattern. Journal of Economic Psychology, 20, 1, 53-81.
Hypotheses about possible mechanisms for spillover processes between pro-environmental behaviors were developed and tested by means of structural equation modelling. Data were col…

Pollution Reduction Preferences of U.S. Environmental Managers: Applying Ajzen's Theory of Planned Behavior

Cordano, Mark; Frieze, Irene Hanson (2000). Pollution reduction preferences of U.S. environmental managers: Applying Ajzen's theory of planned behavior.. Academy of Management Journal, 43, 4, 627-641.
Modified I. Ajzen's theory of planned behavior to analyze the behavioral preferences of 295 environmental managers. Ss were surveyed and structural equation analysis was used to l…

Altruism and Market-Like Behavior: An Analysis of Willingness to Pay for Recycled Paper Products

Guagnano, G. A. (2001). Altruism and market-like behavior: An analysis of willingness to pay for recycled paper products.. Population & Environment: A Journal of Interdisciplinary Studies, 22, 4, 425-438.
Discusses the contrast between self-interested behavior guided by rational choice and altruistic behavior guided by normative considerations. This study suggests that market and m…

Predicting Recycling Behavior from Global and Specific Environmental Attitudes and Changes in Recycling Opportunities

Vining, J., & Ebreo, A. (1992). Predicting recycling behavior from global and specific environmental attitudes and changes in recycling opportunities. Journal of Applied Social Psychology, 22, 20, 1580-1607.
Surveys of 1,028 households in a medium-sized city were conducted annually for 3 yrs to investigate changes in general environmental concern (as measured by R. E. Dunlap and K. D.…

Virtual North America

Introductory & Advanced Workshops

June 1st - 10th, 2021

Registration Ending Soon!
Learn More

Virtual Oceania

Introductory & Advanced Workshops

October 12th - 21st, 2021

Learn More
Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing