Consumer Response to Continuous-Display Electricity-Use Monitors in a Time-of-Use Pricing Experiment
Sexton, R. J., Johnson, N. B., & Konakayama, A. Consumer response to continuous-display electricity-use monitors in a time-of-use pricing experiment. Vol. 14. 1987. 55-62.
Investigated whether monitoring would encourage shifting energy demand to the off-peak period, using 480 households facing time-of-use prices for electricity and 120 control households facing normal rate structure. Results indicate that monitoring did not induce conservation but did significantly contribute to shifting electricity use from peak to off-peak periods.