Environmental Attitudes and Knowledge: A Comparison of Marketing and Business Students with Other Groups. Special Issue: Social Values

161 university students in Hawaii were administered a modified version of the Ecological Attitudes and Knowledge Scale (EAKS) by M. P. Maloney et al (see PA, Vol 54:8704). Results show a high degree of similarity between the environmental attitudes and knowledge of marketing students and those of other business majors. Ss' scores on the EAK Verbal Commitment, Actual Commitment, Affect, and Knowledge scales were significantly lower than those previously reported by Maloney et al. Findings support the assertion that environmental values have been neglected in business curricula.