Direct Experience and Attitude-Behavior Consistency

Fazio, R. H. & Zanna, M. P. (1981). Advances in Experimental Social Psychology. In L. Berkowitz (Ed.). Direct experience and attitude-behavior consistency.. (pp. 161-202). New York: Academic Press.
Find this article online
Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing