Environmental Attitudes and Behavior: A Pennsylvania Survey

Scott, D. & Willits, F. K. (1994). Environmental attitudes and behavior: A Pennsylvania survey. Environment and Behavior, 26, 2, 239-260.

A statewide survey of 3,632 Pennsylvanians conducted in 1990 provided data on residents' opinions about ideas contained in the new environmental paradigm (NEP) and behaviors engaged in that are environmentally protective. Although Ss expressed support for the NEP, they were not likely to engage in activities that contribute to environmental protection. Correlation analysis revealed that although support for the NEP was predictive of environmental behavior, the linkages were not strong. Various social characteristics were more predictive of environmentally oriented behaviors than was support of the NEP.

Find this article online
Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing