Voluntary Simplicity Lifestyles and Energy Conservation

Leonard-Barton, D. (1981). Voluntary simplicity lifestyles and energy conservation. Journal of Consumer Research, 8, 3, 243-252.

Presents a behavioral index for measuring an individual's tendency toward a lifestyle of voluntary simplicity, characterized by ecological awareness, attempts to become more self-sufficient, and efforts to decrease personal consumption of goods. The index predicts energy conservation and intention to purchase solar equipment.

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