I am in the process of writing a technical paper on Behavioural Change and Water Conservation and would like to hear from anyone who is directly involved in developing and implementing communication education campaigns to help conserve water, particularly in Australia. What I am specifically looking for is either anecdotal evidence or actual data that demonstrates which delivery mechanisms are achieving the best results. By this I mean it is newspaper and radio advertising, direct mail, signage, community events, fines and limiting of water access to people who are found to be excessive water users etc
There is a great deal of variation currently in Australia in how communities are being encouraged to save water and I would like to try and identify if there are any common actions or themes that are delivering results
I am also seeking feedback from people involved in the water industry as to whether they are aware of any recent national research into people's changing water habits in Australia. A number of reports are put out by the Water Authorities or industry bodies such as WSAA but is anyone aware of first hand research where large numbers of actual domestic water users have been surveyed to find out specifically how they have changed how they use and value water over the past 3 years. Again I am looking to find anecdotal or actual data that identifies why/what influenced them the most to change and the most common changes that have been made as well as whether there are particular habits that the water authorities should focus on as not enough of a change has been achieved.
Thanks
Janet Saunders,
Managing Partner
Janet Saunders Consulting
The Material Information Research Group
10A The Ridgeway Road,
Tumbi Umbi, NSW 2261
Tel: 02 4388 2330
Fax: 02 9475 0474
Mob: 0438 191 328
Email: [email protected]
Annectodal Info on which Delivery Mechanisms to Encourage Water Conservation Work Best and any Available Recent National Research on Consumers' Changing Water Habits
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The following academic event may be of interest concerning social research into water conservation in Australia:
New Directions in Cultural Research on Water
http://www.uq.edu.au/crn/pipeline/index.html
19 - 20 July Centre for Cultural Research,
University of Western Sydney Parramatta Campus
Who's doing what in cultural research on water, and what kinds of theories, methods and research designs are being used? What kinds of networks and partnerships are being developed? How can cultural research on water contribute more effectively to policies and practices for water sustainability?
Cameron Tonkinwise