I am majoring in Environmental Studies and am very interested in this topic. I am currently doing a project that targets consumer behaviors and what are some more effective sustainable behaviors that will have less of a negative impast on the environment. I could use all the information I can get!! Thanks! -Lianna Schafer
Join over 15,000 subscribers who receive a free weekly newsletter from the founder of community-based social marketing, Dr. Doug McKenzie-Mohr.
New 4TH Edition
Available Today!
The latest edition of Fostering Sustainable Behavior features updated research, case studies, and practical strategies that can substantially impact the adoption of sustainable behaviors.