Rachel Rogers
Sustainability Outreach Specialist, City of Asheville
- Asheville, North Carolina
- United States
Topics
1 Comment
-
Re: Increasing Recycling Rates at Institutions (hospitals, colleges)
2011-08-10 09:08:13 UTC
The City of Asheville municipality converted to single stream last April 2010. We found using a variety of outreach methods to reach the different employee groups (i.e. office based, field staff, etc) was helpful. We developed email messages for our Green Team members to send out to each of their respective departments. There are field staff representatives that print out and post emails for field staff to keep them in the loop. We increased recycling infrastructure by providing more blue recycling bins. We developed marketing flyers and signs on the blue bins that say the "Blue Bin Does it All" (instead of saying single stream recycling where as Myrtle pointed out the term single stream is not very defining) and listed all acceptable recyclable material. We also set a goal to recycle 40 tons in the first year of going single stream which we surpassed. Goal was communicated on our Sustainability page of the Employee intranet which was included in all outreach material along with more detailed info on the single stream program. We launched the program on Earth Day 2010 and had tabling events with info on the new recycling program. We also went around with the cleaning staff who collect the recycling before and after the new program was launched to see if there were any contamination issues and to address those so they did not continue via increased education. The program has been successful and has helped lead to the City's decision to provide curbside single stream recycling for city residents.
Hope this information helps.
Rachel Rogers
Sustainability Outreach Specialist
City of Asheville
United States
0 Recommends
You haven't saved any recommendations.
Messaging 0 colleagues