Topics

• Conservation
  • Wildlife Conservation

 1 Comment

• Re: Looking for Research on Efficient Social Marketing for Reducing Roadkill

  2016-06-21 11:32:38 UTC

  This is a big problem for the Division of Wildlife where I live in Cedar City, UT. During the worst times we see 3 roadkilled deer a day. We have tried flashing deer signs, radio spots and Facebook posts, all with little perceived success. Some of the efforts hit on the tenets of CBSM but it was a purposeful approach. More of just, lets see if this helps. Let me know if you find out more or come up with some good ideas!
  -Matt
  [email protected]
  
  Matt Bartley
  Aquatic Invasive Secies Biologist
  Utah Division of Wildlife Resources
  United States

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