I'm looking for information about social marketing campaigns that have been developed and/or used as part of an overall invasive plant management strategy. Of particular interest would be campaigns targeted at urban residents, because the vectors of invasion in cities include the dumping of garden soils/compost materials in parks. However, campaigns targeted at rural land users would also be welcome. Thanks in advance for any tips!
Candidate M.A. in Planning
UBC School of Community & Regional Planning