Steven Brant Bryn Mawr Jul 11, 2007 15:51 pm

Dear Sustainability and CSR Friends,

Fresh from participating in The Global Compact's Leadership Summit, I am pleased to announce the publication of Trimtab Management Systems' 2006-2007 Communication On Progress (COP), a requirement of being a participant in The UN Global Compact.

You can read the full COP by going to http://www.trimtabmanagementsystems.com and clicking on the "UN Global Compact Progress Report" link on the right side of the page. This will take you to a version of the COP containing a number of related links. This COP details six actions being taken by Trimtab Management Systems to fulfill its commitment to produce progress in restoring our environment, creating fair labor practices, ending human rights abuses, and eliminating corruption around the world. As a CSR brand- building consultancy, Trimtab Management Systems major point of leverage is the conversations it helps foster in all its current and planned communications activities. Trimtab Management Systems recognizes that - in the quest to create a sustainable future - the power of what we say about the future we are creating is as important a resource as the actions on the ground we take on a daily basis. And because Trimtab Management Systems' organizational focus is the power of innovation to help organizations - and humanity as a whole - to get someplace it has never been before, these six actions all involve "starting good new things". They are all very innovative by design.

The actions are:

1 - Advocating a marketing strategy for The Global Compact's USA Network designed to increase awareness of the work of The Global Compact among the American public at large. To quote from Peter Senge in the current issue of the Journal of Corporate Citizenship, "If companies are willing to face the dysfunctions of global systems of which they are a part, and upon whose health their future depends, they cans also tap potentially the greatest leverage for changing these systems: the purchasing choices of consumers who care about the future."

2 - Working towards the creation of a partnership between The Global Compact's USA Network and the network of state and local organizations that support the Malcolm Baldrige National Quality Program (America's premiere support network for the use of quality- based, continuous learning and improvement organizational development tools). The Global Compact already champions this improvement approach through its Performance Model. This partnership would give Global Compact participants access to a vast resource ready to help them use that improvement model.

3 - Working to set up a non-profit organization designed to support the world's Systems Thinking professionals in engaging with The Global Compact. The specific mission of this organization would be to enable these professionals to offer their transformational social systemic redesign skills to the cause of transforming the entire global sociopolitical economic system (not just its parts).

4 - Communicating on issues related to The Global Compact's 10 Principles with the public at large through The Huffington Post, the progressive news and opinion site. I am a blogger, and my main focus to date has been ending the corruption related to the interaction between business and politics in the United States. I also write on macro societal change issues, such as my recent essay on Al Gore's book "The Assault on Reason".

5 - Developing an effort to launch The Principles for Responsible Journalism, which will be modeled after the existing Principles for Responsible Investing and Principles for Responsible Management Education. This is an outgrowth of an effort which Trimtab Management Systems began in June of 2006 to reach out to progressive journalists regarding whether or not they cover societal progress- related stories.

6 - Re-launching Trimtab Management Systems' web site, using a design that enables conversations to take place about the information on the site, not just one-way communications. For further information, to ask questions, or to offer support for any of the above, I invite you to contact me. Trimtab Management Systems is specifically looking for financial support for the launch the non-profit organization mentioned in Item Number 3.

Yours for a world beyond war in our lifetime,
Steve Brant

Steven G. Brant
Founder and Principal
Trimtab Management Systems
303 Park Avenue South, Suite 1413
New York, NY 10010
(646) 221-1933
Skype: stevengbrant
[email protected]
http://www.trimtabmanagementsystems.com