General

Registration ends this Friday: Australian and New Zealand CBSM Workshop

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Doug McKenzie-Mohr Victoria May 08, 2022 08:10 PM
Registration ends ends Friday, May 13th for my May community-based social marketing workshop for Australia and New Zealand. This workshop is held virtually over Zoom and consists …

Looking for Model Behavioral Programs Related to Climate Change Mitigation or Adaptation, Energy Conservation, or Sustainable Transportation

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Jay Kassirer Ottawa April 20, 2022 02:07 PM
  Do you know of a particularly effective or innovative approach for changing behaviors related to climate change mitigation or adaptation, energy conservation, or sustainable tra…

Upcoming Oceania (May) and North America (June) CBSM Workshops

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Doug McKenzie-Mohr Victoria March 13, 2022 09:34 PM
Early-bird pricing ends Friday, March 18th for my May community-based social marketing workshop for Australia and New Zealand as well as my June workshop for North America. These …

Climate Matters Program for TV Weathercasters – Landmark behavior change case study posted.

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Jay Kassirer Ottawa January 25, 2022 07:00 PM
“Climate Matters Program for TV Weathercasters” has been designated a Landmark behavior change case study and added to the collection of over 200 behavior change case studies avai…

Happy Holidays!

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Julie Cook Kitchener December 23, 2021 07:40 PM
Hi everyone, As 2021 comes to a close, I feel inspired to write about an often forgotten yet critical aspect of our work: Love. Some of you may be aware that the phenomenal fem…

January North American Virtual Workshops

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Doug McKenzie-Mohr Victoria December 16, 2021 01:58 PM
In early January I will be delivering introductory and advanced community-based social marketing workshops.  Both sessions are nearly full.  If you are interested in learning more…

Behavioural Scientist's Notable Books of 2021

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Julie Cook Kitchener December 14, 2021 07:24 PM
Hi all, Behavioural Scientist has an excellent list of behavioural science-related books that were published this year.  Here are a few examples: • The behavioural code: The hid…

Behavioural Decision Research Conference - Call for Papers

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Julie Cook Kitchener December 07, 2021 09:30 PM
Hi all, The Southern Ontario Behavioural Decision Research (SOBDR) Conference brings together researchers and academics with an interest in the study of how people make judgments…

Marketing for Social Impact Conference - UK

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Julie Cook Kitchener November 25, 2021 03:35 PM
Hi everyone, The World Social Marketing Association, The University of Brighton, and Fuse Events are proud to announce the first ever Marketing for Social Impact conference in th…

SPARKS 2021 Conference

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Julie Cook Kitchener November 24, 2021 04:10 PM
Hi everyone, The Pacific Northwest Social Marketing Association has announced that the 9th annual SPARKS conference will be held virtually over the course of two days on Monday, …

Virtual North America

Introductory Workshop

June 20th - 22nd, 2022

Registration Ending Soon!
Learn More
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McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing