General

How cities get “unstuck” in the face of environmental degradation

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Julie Cook Kitchener November 29, 2023 08:47 PM
Hi all,   There’s an interesting article from Behavioral Scientist related to how societies (and on a smaller scale, cities) can apply policies in various ways to shift from envir…

North American Social Marketing Conference 2024 – registration open!

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Julie Cook Kitchener November 22, 2023 09:24 PM
Hi all,    The North American Social Marketing conference registration is now open. The conference takes place from May 15 to May 18, 2024 at the breathtaking Clearwater Beach in …

Do people 'read signs'?

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Teresa Prokopanko November 20, 2023 09:00 PM
In a number of instances in my work lately, I've had pushback from colleagues saying "Unfortunately, most people will not read signage" and similar. While I accept that in some ca…

Book recommendation: Transformative Incrementalism - A Journey to Sustainability

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Julie Cook Kitchener November 15, 2023 01:55 PM
Hi everyone,   I’d like to introduce you to an interesting book called Transformative Incrementalism: A Journey to Sustainability. The book is about the way that practical progres…

UNICEF's Social & Behavioural Change programme guidance

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Julie Cook Kitchener November 10, 2023 01:46 PM
Hi all,   I've just discovered a social and behavioural change (SBC) resource published by UNICEF that includes a lot of useful information in it for behaviour change professional…

World Social Marketing Conference next week - livestream tickets still available!

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Julie Cook Kitchener October 26, 2023 11:55 PM
Hi all, The World Social Marketing Conference is being held in Cali, Colombia next week on November 2nd and 3rd. The theme for this year is: Inclusion, Equity, and Equality: Fos…

Fostering Sustainable Behavior Workshop

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Doug McKenzie-Mohr Victoria November 21, 2022 10:04 PM
Registration is closing soon for my Fostering Sustainable and Healthy Behavior workshop. This virtual workshop is being held at a convenient time for attendees from across North A…

Request for Proposals - Rhino Horn Demand Drivers

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Martha Parker Houston October 13, 2022 03:08 PM
The International Rhino Foundation is requesting research proposals on a number of topics, including the investigation of rhino horn consumption drivers and how they have changed.…

Registration closing Soon: North America CBSM Virtual Workshop

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Doug McKenzie-Mohr Victoria June 06, 2022 06:24 PM
Registration ends Friday, June 17th for my June 20-22 virtual community-based social marketing workshop for North America. This workshop is held virtually over Zoom and consists o…

Registration ends this Friday: Australian and New Zealand CBSM Workshop

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Doug McKenzie-Mohr Victoria May 08, 2022 08:10 PM
Registration ends ends Friday, May 13th for my May community-based social marketing workshop for Australia and New Zealand. This workshop is held virtually over Zoom and consists …

Virtual North America

Introductory Workshop

Dec 6th - 8th, 2023

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McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing