Inspiring workplace safety through intrinsic motivation

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Julie Cook Kitchener May 6, 2024 12:56 pm
Hi all,    Imagine you’re an investor sitting in a fancy hotel ballroom around the corner from Wall Street, waiting to hear a speech from the new CEO of the aluminum company you’v…

The "Wear It" campaign: Encouraging boating safety & the use of life jackets

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Julie Cook Kitchener Apr 8, 2024 13:08 pm
Hi all,   If you’re looking for a compelling behaviour change program related to safety, check out the “Wear it” campaign run by the U.S. coast guard. Though it is American-based,…

Domestic violence & COVID-19: behaviour-based campaigns may help

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Julie Cook Kitchener Aug 11, 2020 1:56 am
COVID-19 has created an upsurge in domestic violence around the world (WHO, 2020). Some of you may be working with vulnerable populations such as abused women and children, or you…

The role of prior experience in informing and motivating earthquake preparedness. 

Articles
Becker, J. S., Paton, D., Johnston, D. M., Ronan, K. R., & McClure, J. (2017). The role of prior experience in informing and motivating earthquake preparedness. International Journal of Disaster Risk Reduction, 22, 179-193.
Motivating household preparedness for earthquakes can be difficult, especially given the infrequent and varying nature of major events. Past research has shown that people's exper…

Responses when the earth trembles: The impact of community awareness campaigns on protective behavior. 

Articles
Okazaki, S., Benavent-Climent, A., Navarro, A., & Henseler, J. (2015). Responses when the earth trembles: The impact of community awareness campaigns on protective behavior. Journal of Public Policy & Marketing, 34(1), 4-18.
This study takes a social marketing perspective to explore community disaster preparedness by considering (1) appropriate sources of information about disaster severity, (2) the w…

Who participates in the great ShakeOut? Why audience segmentation is the future of disaster preparedness campaigns.

Articles
Adams, R. M., Karlin, B., Eisenman, D. P., Blakley, J., & Glik, D. (2017). Who participates in the great ShakeOut? Why audience segmentation is the future of disaster preparedness campaigns. International Journal of Environmental Research and Public Health, 14(11), 1407.
Background: In 2008, the Southern California Earthquake Center in collaboration with the U.S. Geological Survey Earthquake Hazards Program launched the first annual Great ShakeOut…

Examining associations between citizens' beliefs and attitudes about uncertainty and their earthquake risk judgments, preparedness intentions, and mitigation policy support in Japan and the United States. 

Articles
Johnson, B. B., & Nakayachi, K. (2017). Examining associations between citizens' beliefs and attitudes about uncertainty and their earthquake risk judgments, preparedness intentions, and mitigation policy support in Japan and the United States. International Journal of Disaster Risk Reduction, 22, 37-45.
Although hazards are inherently uncertain, research on citizens’ judgments of risk, hazard preparedness, and support for mitigation policies has rarely accounted for citizens’ bel…

Effects of risk framing on earthquake risk perception: Life-time frequencies enhance recognition of the risk. 

Articles
Henrich, L., McClure, J., & Crozier, M. (2015). Effects of risk framing on earthquake risk perception: Life-time frequencies enhance recognition of the risk. International Journal of Disaster Risk Reduction, 13, 145-150.
The way a risk is framed influences people's judgment of the severity or importance of that risk. This study examined the effects of framing of earthquake risk on risk perception.…

Intention to participate in earthquake response training in Korea: Confidence in government management capability and cognitive evaluation of earthquake risk through fear.

Articles
Shin, Y. A., & Park, T. (2013). Intention to participate in earthquake response training in Korea: Confidence in government management capability and cognitive evaluation of earthquake risk through fear. International Review of Public Administration, 18(2), 235-259. 
As the earthquake risk in Korea has increased, it has become necessary to cultivate the efficacy of individual citizens by their participation in earthquake response training as a…

A model of household preparedness for earthquakes: How individuals make meaning of earthquake information and how this influences preparedness.

Articles
Becker, J., Paton, D., Johnston, D., & Ronan, K. (2012). A model of household preparedness for earthquakes: How individuals make meaning of earthquake information and how this influences preparedness. Natural Hazards, 64(1), 107-137.
One way to reduce the risk from earthquakes is for individuals to undertake preparations for earthquakes at home. Common preparation measures include gathering together survival i…
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