CBSM Recommends

TDM at Seattle Children’s Hospital

Cases
Since 1995, Seattle Children’s Hospital has run a trip reduction program designed to reduce the number of employees driving alone to work to just 30% of trips by 2030. In the init…
CBSM Recommends

Virgin Atlantic’s Airline Captains Improve Fuel Efficiency

Cases
In 2014, Virgin Atlantic Airways (VAA) conducted a pilot with its captains to determine how monitoring, performance information, personal targets, and prosocial incentives would i…

Virgin Atlantic Airways Captains Improve Fuel Efficiency- new Landmark case.

Forums
Jay Kassirer Ottawa January 24, 2022 04:56 PM
  “Virgin Atlantic’s Airways Captains Improve Fuel Efficiency” has been designated a Landmark behavior change case study and added to the collection of over 200 behavior change ca…

TDM at Seattle Children’s Hospital - new Landmark behavior change case study posted.

Forums
Jay Kassirer Ottawa January 21, 2022 03:15 PM
 “TDM at Seattle Children’s Hospital” has been designated a Landmark behavior change case study and added to the collection of over 200 behavior change case studies available at w…

Active transport in young adults - evidence requested

Forums
Hannah Wolfreys New Plymouth October 20, 2021 08:22 PM
Hi all, I am looking for any information about evidence based behaviour change strategies used with young adults (13-18) particularly in relation to increasing active transport to…
CBSM Recommends

Community-Wide Campaign to Promote Physical Activity Among Midlife and Older Adults: Lessons Learned from AARP’s Active for Life™ Campaign and a Synopsis of Evidence-Based Interventions

Cases
Active for Life™ (AFL), a social marketing campaign supported by the Robert Wood Johnson Foundation (RWJF) and planned and implemented by AARP was created to help sedentary midlif…
CBSM Recommends

Love to Ride

Cases
Once known as Challenge for Change, the Love to Ride program was introduced in the UK by its creator Thomas Stokell to: (1) encourage more people to take up cycling and (2) encour…
CBSM Recommends

Seattle Neighborhoods In Motion

Cases
Developed by King County Metro (KCM), Seattle Neighborhoods In Motion was designed to work directly with individuals to reduce drive-alone trips being made to a full range of trav…
CBSM Recommends

HSBC Clean Air Achievers

Cases
HSBC’s Clean Air Achievers was a free program offered to Canadian students in grades 5 through 9 with two main goals: (1) to produce fewer greenhouse gasses (GHG) through reducing…
CBSM Recommends

Denver’s Schoolpool

Cases
Operating under the Denver Regional Council of Governments Way to Go program, Schoolpool is a program designed to get students to and from school via carpool, mass transit, walkin…

Virtual North America

Introductory Workshop

June 20th - 22nd, 2022

Registration Ending Soon!
Learn More
Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing