Global Action Plan Community Lifestyles Campaign

Cases
Gershon, D. & Gilman, R. (1991). Household ecoteam workbook: A six month program to bring your household into environmental balance. Uxbridge, Ontario:
In the United States on average households that participate in Ecoteams produce 42% less garbage, use 25% less water, produce 16% less CO2, and use 16% less fuel for transportatio…

The Implementation of Set-Back Thermostats and Social Diffusion in Twin Rivers, New Jersey

Cases
Darley, J. M., & Beniger, J. R. (1981). Diffusion of energy-conserving innovations. Journal of Social Issues, 37, 2, 150-171.
It was anticipated that households would reduce energy consumption by 10%. However, actual energy savings with the set-back thermostats were 18-47%. Based on results obtained, t…

Factors Necessary for the Social Diffusion of Social Energy in New England

Cases
Sawyer, S.W. (1982). Leaders in change: Solar energy owners and the implications for future adoption rates. Technological Forecasting and Social Change,21, 201-211.
Diffusion of solar energy is most likely when the first group to adopt the innovation is well respected within the community, is well educated, and is willing to try new ideas. F…

1-2-3 Campaign Against Global Warming

Cases
The program exceeded every expectation. In all, 412 households pledged, reducing annual CO 2 generation by approximately 580,000 pounds. To gauge results, a professional pollster …

Restoring the Redwood River

Cases
The 1995 fish population assessment indicated an increase in the number of species sampled, when compared to the 1991 assessment. In 2000, the total number of landowner/operators…

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