Water Conservation Behaviors in the United States

Forums
Julie Cook Kitchener Oct 20, 2025 12:48 pm
Hi all, Climate change is increasing drought and water stress in many parts of the world, including the United States. During times of drought, municipal governments, private wate…

Rain Garden Rebate Programs: A Great Example

Forums
Julie Cook Kitchener Aug 11, 2025 12:40 pm
Hi all,    Many of you work in water conservation or stormwater management, but even if you don’t, you may find this rain garden rebate program interesting. It is a partnership be…

Restoring Watersheds via Social Diffusion

Forums
Julie Cook Kitchener Jun 23, 2025 12:10 pm
Hi all,    An interesting example of social diffusion in action is the Redwood River Clean Water Project in Minnesota. It began as a response to poor water quality conditions in t…

Using CBSM to improve stormwater management

Forums
Julie Cook Kitchener Mar 17, 2025 12:45 pm
Hi all,    As climate change increases extreme weather events and as urbanization creates more impermeable surfaces resulting in stormwater runoff, there is a growing need for urb…

Bridging the intention-action gap in Kenya

Forums
Julie Cook Kitchener Feb 17, 2025 13:29 pm
Hi all,    If you have ever had the best intentions to engage in a certain behavior, but didn’t follow through, then you are already somewhat aware of the intention-action gap. Qu…

Better Cotton

Forums
Jay Kassirer Ottawa Feb 10, 2025 15:29 pm
Better Cotton has changed farming techniques (behaviors) that in turn, among other social benefits, decreased the amount of water used per hectare when cultivating cotton (climate…

Cape Town’s water crisis to redemption story

Forums
Julie Cook Kitchener Oct 21, 2024 13:36 pm
Hi all,  You may know about Cape Town, South Africa’s struggles with water shortages several years ago. You may be less familiar with how cleverly they used behavioral science to…

The EPA's Sprinkler Spruce-Up campaign & the use of heuristics

Forums
Julie Cook Kitchener Jul 22, 2024 12:55 pm
Hi all,   When leading a behaviour change program that includes multiple non-divisible behaviours, memory shortcuts can be helpful. Take, for example, the EPA’s Sprinkler Spruce-U…

Love your Lake program: Encouraging homeowners to naturalize their shorelines

Forums
Julie Cook Kitchener Jul 1, 2024 12:30 pm
Hi all,   Shorelines are known as the ‘ribbon of life’ due to the critical role they play in supporting wildlife, filtering out pollutants, decreasing soil erosion, and mitigating…

Rainwater tank rebates - is anyone talking about this?

Forums
Julie Cook Kitchener Apr 29, 2024 13:00 pm
Hi all,    I had this idea that I would present an interesting rainwater tank rebate program that utilizes a CBSM approach but the thing is….I couldn’t find any. Of the nearly 30 …

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