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WaterSense Adds Up to Big Water and Energy Savings

Cases
Sponsored by the US Environmental Protection Agency (EPA), WaterSense was a partnership program created to help Americans use less water via water-efficient products, homes, and s…
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Day Zero: Cape Town Includes Fear Appeal to Avoid Running Out of Water

Cases
Several decades ago, the city of Cape Town, South Africa predicted severe water shortages as a result of rapid urbanization and high per capita water consumption. In 2018, as the …

WaterSense Adds Up to Big Water and Energy Savings – new Landmark behavior change case study posted.

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Jay Kassirer Ottawa January 31, 2022 05:47 PM
“WaterSense Adds Up to Big Water and Energy Savings” has been designated a Landmark behavior change case study and added to the collection of over 200 behavior change case studies…
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Barrie Water Conservation Program

Cases
Due to a rapid increase in population growth, Barrie, Ontario was faced with an increasing demand on water supply. An environmental assessment conducted by the Municipal Works Dep…
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Water-Efficient Durham

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To combat the increasing demand on its existing water supply, the Regional Municipality of Durham created the water efficiency program, Water Efficient Durham, which aimed to conv…
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Southwest Florida Management District’s “Skip a Week” Yard Watering Campaign

Cases
The Southwest Florida Water Management District created the “Skip a Week” yard watering campaign to overcome misconceptions about the amount of water required for a healthy yard w…
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Shower Feedback in Switzerland

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In 2012, ETH Zurich recruited 697 households from a 5,000-household sample provided by the utility company ewz to participate in the shower feedback pilot, a program designed to p…

How Cape Town used Behavioural Science to overcome its Water Crisis

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Julie Cook Kitchener October 19, 2020 07:33 PM
Hi everyone, I've come across an interesting article from the Behavioral Scientist about Cape Town, South Africa using behavioural science to overcome its water crisis. The city …

Manual dishwashing habits: An empirical analysis of UK consumers.

Articles
Berkholz, P., Stamminger, R., Wnuk, G., Owens, J., & Bernarde, S. (2010). Manual dishwashing habits: An empirical analysis of UK consumers. International Journal of Consumer Studies, 34(2), 235-242.
This study presents an overview of the washing up behaviour of consumers in the UK. Peoples’ individual attitudes were observed as were the amount of water and energy used, the ti…
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Dynamic norms promote sustainable behaviour, even if it is counternormative.

Articles
Sparkman, G., & Walton, G.M., (2017). Dynamic norms promote sustainable behaviour, even if it is counternormative. Psychological Science, 28(11), 1663-1674.
It is well known that people conform to normative information about other people’s current attitudes and behaviors. Do they also conform to dynamic norms—information about how oth…
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