Situational and Personality Factors as Direct or Personal Norm Mediated Predictors of Pro-Environmental Behavior

Articles
Harland, P., Staats, H., & Wilke, H. (2007). Situational and personality factors as direct or personal norm mediated predictors of pro-environmental behavior: Questions derived from norm-activation theory. Basic and Applied Social Psychology, 29(4), 323-334.
Studies that use the norm activation theory (Schwartz, 1977) to explain pro-environmental behavior often focus on personal norms and on two situational activators, i.e., awareness…

Invoking Social Norms: A Social Psychology Perspective on Improving Hotels Linen-reuse Programs

Articles
Goldstein, N., Griskevicius, V., & Cialdini, R. (2007). Invoking social norms: A social psychology perspective on improving hotels' linen-reuse programs. Cornell Hotel and Restaurant Administration Quarterly, 48(2), 145-150. doi:10.1177/0010880407299542.
Social psychology theory can be applied to such mundane purposes as encouraging guests to reuse their washroom towels. In contrast to the appeals now in use to persuade guests to …

A Room with a Viewpoint: Using Social Norms to Motivate Environmental Conservation in Hotels

Articles
Goldstein, N., Cialdini, R., & Griskevicius, V. (2008). A room with a viewpoint: Using social norms to motivate environmental conservation in hotels. Journal of Consumer Research, 35(3), 472-482. doi:10.1086/586910.
Two field experiments examined the effectiveness of signs requesting hotel guests' participation in an environmental conservation program. Appeals employing descriptive norms (e.g…

Personal Normative Beliefs, Antisocial Behavior, and Residential Water Conservation

Articles
Corral-Verdugo, V., & Frías-Armenta, M. (2006). Personal Normative Beliefs, Antisocial Behavior, and Residential Water Conservation. Environment and Behavior, 38(3), 406-421. doi:10.1177/0013916505282272.
A total of 177 residents in two Mexican cities responded to an instrument assessing (a) personal normative beliefs about water conservation, (b) beliefs about the efficacy of wate…

Comparing Normative Influences as Determinants of Environmentally Conscious Behaviours Between the USA and Japan

Articles
Ando, K., Ohnuma, S., & Chang, E. (2007). Comparing normative influences as determinants of environmentally conscious behaviours between the USA and Japan. Asian Journal of Social Psychology, 10(3), 171-178. doi:10.1111/j.1467-839X.2007.00223.x.
The present study explored the influences of subjective and descriptive norms on environmentally conscious behaviours between the USA and Japan. It was predicted that subjective n…

Twenty Years After Hines, Hungerford, and Tomera: A New Meta-Analysis of psycho-Social Determinants of Pro-Environmental Behaviour

Articles
Bamberg, S., & Möser, G. (2007). Twenty years after Hines, Hungerford, and Tomera: A new meta-analysis of psycho-social determinants of pro-environmental behaviour. Journal of Environmental Psychology, 27(1), 14-25.
The goal of the present paper is a replication as well as an extension of the Hines et al. [(1986/87). Analysis and synthesis of research on responsible environmental behaviour: A…

Studies on Water Conservation

Forums
Alix Taylor Peterborough Jun 7, 2010 10:16 am
I am looking for information on any research done on barriers to household water conservation. I am specifically interested in work done with young adults (late teens/ early twent…

Exciting Water Campaigns

Forums
Melissa Everett Hartford May 30, 2010 9:04 am
I'm looking for best practice models for water-efficient behavior - across the spectrum including household, lawn & garden, municipal and business - ideally communitywide initiati…

Saving water in Australian Desert

Forums
Jess Abrahams Alice Springs May 26, 2010 3:04 am
I am developing a water conservation program with a remote Aboriginal community in the desert of Central Australia. The community has incredibly high water use, put with no penalt…

Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation

Articles
Kennedy, A. (2010). Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation. Sustainability, 2(4), 1138-1160
This article explores how environmental regulation may be improved through the use of community-based social marketing techniques. While regulation is an important tool of sustain…

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