Water

Energy and Water Reduction: "Green" Hotels

Cases
Patricia Griffin created "Green" Hotels Association in 1993. The goal of this association is to reduce the amount of energy and water consumed by the lodging industry. GHA provide…

Using Prompts to Decrease the Amount of Lawn-Walking on a University Campus

Cases
Smith, J.M. (1992). Several antecedent strategies in reduction of an environmentally destructive behavior. Psychological Reports, 70, 241-242., ,
A literature review revealed that prompts could be an effective tool in decreasing the destruction of grass. Therefore, sign prompts were placed at four locations on a university …

Global Action Plan Community Lifestyles Campaign

Cases
Gershon, D. & Gilman, R. (1991). Household ecoteam workbook: A six month program to bring your household into environmental balance. Uxbridge, Ontario:
The Global Action Plan (GAP) Community Lifestyles Campaign is targeted at households. A group of friends or neighbors get together eight times over 4 months. At each of these meet…

Students Teaching Students on the Importance of Using Both Sides of Paper, Conserving Energy, and Recycling

Cases
Students can be the best teachers. In 1995, students in the Student Leadership Class designed and delivered educational messages to teachers and students on the importance of usin…

The Effectiveness of the EcoTeam Program in the Netherlands

Cases
The EcoTeam Program was created by an international environmental organization called the Global Action Plan for the Earth and is used to foster sustainable behaviour within house…

The Effect of Sign Prompts and Modeling on Encouraging Dog Owners to Pick-up Dog Droppings in Chicago, Illinois

Cases
Jason, L. A., Zolik, E. S., & Matese, F. J. (1979). Prompting dog owners to pick up dog droppings. American Journal of Community Psychology, 7, 3, 339-351.
After conducting a literature review, sign prompts and modeling were identified as effective tool for encouraging dog owners to pick up after their dogs. Therefore, these tools we…

Innovative Uses of Compost: Using Microorganisms Instead of Pesticides for Farming

Cases
Farmers in the United States have been plagued for years by expensive unsustainable agriculture. More than 10 percent of the vegetables planted in the United States are lost to ro…

North America

Introductory Workshop

Jun 10th - 12th, 2026

Registration Ending Soon!
Learn More

Brisbane

Introductory Workshop

Oct 13th - 14th, 2026

Learn More

Perth

Introductory Workshop

Oct 19th - 20th, 2026

Learn More

Melbourne

Introductory & Advanced Workshops

Oct 27th - 30th, 2026

Learn More

Auckland

Introductory & Advanced Workshops

Nov 9th - 12th, 2026

Learn More
New 4TH Edition

Available Today!

Fostering Sustainable Behavior Book Cover

The latest edition of Fostering Sustainable Behavior features updated research, case studies, and practical strategies that can substantially impact the adoption of sustainable behaviors.

Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing