Water

Microplastic Reduction

Forums
Kaitlin Phelps New York City July 27, 2020 07:17 PM
Hello! I am looking for any behavioral resources, research, or existing programs on microplastics, specifically looking to reduce fibers through either modifications to washing ma…

Resources for Reducing Residential Salt Use

Forums
Kaitlin Phelps New York City June 11, 2020 02:21 AM
Greetings! I am looking for any resources on reducing residential salt use during the winter, from barrier and benefit research to outreach or programs that have been evaluated. T…

Summer Water Conservation Program

Forums
Kaitlin Phelps New York City June 03, 2020 03:38 PM
For those concerned about residential summer water usage, I wanted to share research and program resources we have conducted and developed over the last 4 years. This includes fou…

Dog Poop Citizen Science Examples?

Forums
Liz Foote Maui May 21, 2020 10:56 PM
Hi everyone, I was wondering if anyone knew of any examples of citizen science programs focused on pet waste. I asked on Twitter and did a bit of a search but didn't turn up much.…

Manual dishwashing habits: An empirical analysis of UK consumers.

Articles
Berkholz, P., Stamminger, R., Wnuk, G., Owens, J., & Bernarde, S. (2010). Manual dishwashing habits: An empirical analysis of UK consumers. International Journal of Consumer Studies, 34(2), 235-242.
This study presents an overview of the washing up behaviour of consumers in the UK. Peoples’ individual attitudes were observed as were the amount of water and energy used, the ti…
CBSM Recommends

Dynamic norms promote sustainable behaviour, even if it is counternormative.

Articles
Sparkman, G., & Walton, G.M., (2017). Dynamic norms promote sustainable behaviour, even if it is counternormative. Psychological Science, 28(11), 1663-1674.
It is well known that people conform to normative information about other people’s current attitudes and behaviors. Do they also conform to dynamic norms—information about how oth…

Speaker on Stormwater Outreach for Regional Municipalities group.

Forums
Cameron Coronado April 07, 2020 03:48 PM
STORM (STormwater Outreach for Regional Municipalities) is a network of over 80 Puget Sound jurisdictions working together to meet outreach mandates required by the NPDES (Nationa…

Water or Energy Community Engagement Program Examples.

Forums
Cara Horner Melbourne September 09, 2019 06:58 AM
Looking for any great examples of best practise water or energy community engagement programs which have been evaluated and shown to work. We have some aspirational community redu…

Door to Door Script for Lawn Fertilizer Campaign

Forums
Robert Burg Stamford October 06, 2017 01:38 PM
Hi. My name is Robert Burg, and I am a communications coordinator at a National Estuary Program in Long Island Sound. I am working on a CBSM campaign to reduce lawn fertilizer. A…

CBSM - Youth and Wetlands

Forums
Unknown March 12, 2017 07:50 AM
Hello I am currently planning a Community Based Social Marketing campaign for teenage youth that aims to promote wetland wise use and facilitate public behaviour change. I am u…

Virtual Oceania

Introductory & Advanced Workshops

October 12th - 28th, 2021

Learn More

Virtual North America

Introductory & Advanced Workshops

January 10th - 19th, 2022

Learn More
Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing