Cycling Success in Victoria, Canada

Forums
Julie Cook Kitchener Dec 8, 2025 13:35 pm
What city could be called the bike capital of Canada? The city of Victoria in the province of British Columbia is definitely a contender. Victoria has a population of about 100,00…

The Power of Dynamic Social Norms

Forums
Julie Cook Kitchener Aug 25, 2025 12:41 pm
Hi all,    It is easy to underestimate the critical role that others play on our behavior. Yet, social norms are all around us directing our behaviour from one day to the next. As…

Portland’s Transportation Wallet

Forums
Jay Kassirer Ottawa Feb 10, 2025 15:38 pm
Portland’s Transportation Wallet is a demand management strategy that encourages people to drive less and try alternative travel modes, while reducing the use of single-occupant v…

Switzerland’s bike to work campaign: Fun, easy, and popular

Forums
Julie Cook Kitchener May 13, 2024 12:41 pm
Hi all,   The social marketing discipline has long held this truism that sustainable behaviours should be fun, easy, and popular. Switzerland’s bike to work campaign is all of tho…

Proffers for New Development in Fairfax County, Virginia

Forums
Jay Kassirer Ottawa Jan 25, 2024 15:04 pm
Fairfax County established Transportation Demand Management (TDM) requirements (“proffers”) for new development that would have significant traffic impacts. For buildings within t…
CBSM Recommends

TDM at Seattle Children’s Hospital

Cases
Since 1995, Seattle Children’s Hospital has run a trip reduction program designed to reduce the number of employees driving alone to work to just 30% of trips by 2030. In the init…

Active transport in young adults - evidence requested

Forums
Hannah Wolfreys New Plymouth Oct 20, 2021 20:22 pm
Hi all, I am looking for any information about evidence based behaviour change strategies used with young adults (13-18) particularly in relation to increasing active transport to…
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Love to Ride

Cases
Once known as Challenge for Change, the Love to Ride program was introduced in the UK by its creator Thomas Stokell to: (1) encourage more people to take up cycling and (2) encour…
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Seattle Neighborhoods In Motion

Cases
Developed by King County Metro (KCM), Seattle Neighborhoods In Motion was designed to work directly with individuals to reduce drive-alone trips being made to a full range of trav…
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HSBC Clean Air Achievers

Cases
HSBC’s Clean Air Achievers was a free program offered to Canadian students in grades 5 through 9 with two main goals: (1) to produce fewer greenhouse gasses (GHG) through reducing…

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